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Brand Marketing Manager

PublishedPublished: 6/14/2022

Job Description

Job Description

A growing manufacturing company seeking an experienced Brand Marketing Manager to lead and maintain a strong, consistent brand across all customer touchpoints. This role will oversee brand strategy, creative direction, messaging, reputation, and marketing assets while leading a team of designers and content developers.


Responsibilities:

  • Own and maintain brand guidelines, messaging, positioning, and consistency across all channels.
  • Lead creative development and manage designers, content developers, photographers, vendors, and agencies.
  • Oversee brand reputation, PR, ratings, and reviews, identifying opportunities to strengthen brand perception.
  • Partner with leadership and cross-functional teams to ensure all marketing and customer-facing materials align with the overall brand strategy.


Skills:

  • Strong understanding of brand strategy, marketing, messaging, and positioning.
  • Excellent creative eye with strong attention to visual and written consistency.
  • Strong communication, leadership, and stakeholder management skills.
  • Highly organized, proactive, and able to manage multiple projects and priorities.


Requirements:

  • 5+ years of experience in brand management, marketing, or creative direction.
  • Experience with PR, reputation management, and brand communications.
  • Proven ability to lead creative teams and work cross-functionally.
  • Passion for design, brand building, and creating compelling customer experiences.


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