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Integrity is one of the nation’s leading independent distributors of life, health and wealth insurance products. With a strong insurtech focus, we embrace a broad and innovative approach to serving agents and clients alike. Integrity is driven by a singular purpose: to help people protect their health and wealth so they can be ready for the good days ahead.Headquartered in Dallas, Texas, Integrity is committed to meeting Americans wherever they are — in person, over the phone or online. Integrity’s employees support hundreds of thousands of independent agents who serve the needs of millions of clients nationwide. For more information, visit<a href="https://www.IntegrityMarketing.com" target="_blank"> IntegrityMarketing.com</a>.Product Marketing Manager  Job DescriptionIntegrity Marketing Group is one of the nation’s leading distributors of life and health insurance products focused on serving the senior market. The role of Product Marketing Manager will work at TA as a member of the Integrity Marketing Strategy team to develop marketing strategies that support products across the health, life and annuities portfolios for Integrity Marketing Group and its partners. These efforts may include the creation of marketing plans, creative briefs, management of marketing campaigns and coordination of event and council meetings.Essential Job Functions<ul><li>Develop strategic marketing documents, including marketing plans, creative briefs, campaign timelines for product efforts</li><li>Ensure that the campaign execution aligns with developed strategies</li><li>Take accountability and ownership of projects, coordinating with internal team members to ensure timely and accurate execution of marketing projects</li><li>Arrange meetings with external parties to present work, collect feedback and ensure projects meet expectations</li><li>Work well with others and is a team player; willing to be proactive and assist other team members as needed.  </li><li>Other duties as assigned</li></ul>Skills Required<ul><li>5 to 7 years of experience in a strategic marketing function, either agency, client-side or consulting</li><li>Experience in a healthcare marketing role, especially Medicare marketing is strongly preferred</li><li>Strategic thinker – Able to understand and distill information, prioritizing and organizing in a way that provides clear strategic direction</li><li>Strong communicator – Well-spoken and able to articulate ideas to internal and external stakeholders</li><li>Excellent knowledge of Microsoft Word, Excel and PowerPoint</li><li>Self-motivated and willing to problem solve</li><li>High energy, positive attitude and a strong work ethic</li><li>Highly organized with a strong attention to detail</li></ul>Integrity offers you the opportunity to start a career in a family-like environment that is rewarding and cutting edge. Why? Because we put our people first! At Integrity, you can start a new career path at company you’ll love, and we’ll love you back. We’re proud of the work we do and the culture we’ve built, where we celebrate your hard work and support you daily.Joining us means being part of a hyper-growth company with tons of professional opportunities for you to accelerate your career. Integrity offers our people a competitive compensation package, including benefits that make work more fun and give you and your family peace of mind. Integrity Marketing Group, LLC is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, national origin, disability, veteran status, or any other characteristic protected by federal, state, or local law. In addition, Integrity Marketing Group, LLC will provide reasonable accommodations for qualified individuals with disabilities

Product Marketing Manager

Location: RemoteJob Type: PermanentCompensation Range: $60,000 - 75,000 per yearWe have an exciting new opportunity for a REMOTE Paid Search Specialist! This individual will play a critical role in developing and implementing paid search strategies to drive traffic and achieve our client's campaign objectives. Responsibilities:Develop and communicate strategies and campaign progress to clients and internal stakeholders.Manage paid search campaigns across multiple channels and multiple clients - including keyword research, planning, strategy, execution, analysis and reporting.Identify areas for ongoing optimizations, bid optimizations, and design and implement tests for optimal performance.Work with media planners to ensure search campaigns are effectively supporting client objectives.Prepare competitive intelligence reports through third-party tools and create client presentations.Analyze and interpret campaign data to provide insights for digital reports, in collaboration with analytics and media planning team.Ensure third-party tracking is executed correctly in coordination with the analytics team (e.g., tracking pixels, call tracking, Google Tag Manager, Google Analytics, etc. ).Maintain knowledge of search engine trends to develop agency POVs and communicate best practices to clients and internal team.

 Qualifications: 
Education: BachelorsMust have at least one or two-years' experience in digital marketing.Great attention to detail and time management skills.Excellent written and oral communication.Experience with Google AdWords, Google Analytics and Bing.Google Search/Display certifications preferred, Microsoft certifications a plus.Proficient in Excel, Word and PowerPoint.Experience with at least one third-party ad server (like DoubleClick, Atlas or Sizmek) and dashboard visualization (Tableau, Domo, etc.) is a plus.Skills:Paid Search (2 years of experience is preferred)Digital Marketing (2 years of experience is preferred)DoubleClick (2 years of experience is preferred)Atlas (2 years of experience is preferred)Tableau (2 years of experience is preferred) JOBID: 1011541#LI-CELLA#LI-KF1#LI-REMOTE#PLEqual Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.At Cella, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact <a href="mailto:HRsupport@randstadusa.com.Pay" target="_blank">HRsupport@randstadusa.com.Pay</a> offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Randstad offers a comprehensive benefits package, including health, an incentive and recognition program, and 401K contribution (all benefits are based on eligibility). For certain assignments, Covid-19 vaccination and/or testing may be required by Cella's client or applicable federal mandate, subject to approved medical or religious accommodations. Carefully review the job posting for details on vaccine/testing requirements or ask your Cella representative for more information.

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