Events and Content Specialist

Job Description

Job Description

POSITION SUMMARY: The Events and Content Specialist is responsible for the development, implementation and management of the associations’ marketing and communications strategies and event planning.

Description of Position:

1. Create, coordinate and serve as the primary liaison for all events hosted by the associations.

2. Create and implement overall marketing, communications and branding strategies, including the creation of marketing plans and timelines.

3. Develop and maintain all membership communications and materials, including electronic newsletters, websites, social media, mass texting, mobile apps, surveys, video clips and podcasts, and all other modes of obtaining and transmitting information.

4. Build brand identity through all applicable social media venues and opportunities.

5. Conduct research and development on communications best practices for trade associations.

6. Compose letters, reports and communications for the associations’ members, non-members, national partners, government affairs and community stakeholders.

7. Maintain and enhance the annual sponsorship program.

8. Oversee the design and implementation of educational and networking programs and events to include recruitment of attendees, sponsors and procurement of donations to meet an assigned budget.

9. Participate in community relations efforts through participation on appropriate Boards/Committees and attendance at charitable events and outreach efforts.

10. Conduct research (through individual efforts as well as partnerships with other trade associations) into content for safety training and professional development programs for association members; develop and implement training curriculum for association membership.

11. Provide Executive Vice President with materials and support to carry-out the associations’ strategic planning initiatives.

12. Attend various meetings and record meeting minutes as required.

13. Develop mailing lists associated with the associations’ online email marketing tool.

14. Create, manage and execute an editorial calendar.

15. Establish and maintain the associations’ online merchandise store.

16. Possess strong core competencies or acumen in business writing, press releases, news articles and thank you notes.

17. Serve as a committee or a subcommittee staff liaison as required.

18. Perform annual, quarterly, monthly, weekly and daily tasks as required.

19. Assist with other projects as needed.

Education and Experience Requirements:

1. Bachelor’s degree in English, Journalism, Communications, or other closely related field preferred, or the equivalent work experience preferred.
2. At least 5 years professional experience with event planning, membership development, marketing, communications, or related experience preferred.
3. Must be focused, organized, detail-oriented and reliable.

Required Skills and Abilities:

1. Ability to work independently as well as to function effectively and collaboratively in a team environment.
2. Advanced organizational skills and the ability to handle multiple tasks.
3. Excellent command of English language and grammar, both verbal and written.
4. Proficient with a host of computer applications and adept with Microsoft Office.
5. Good command of internet usage and social media utilization.
6. Positive, engaging and adaptable interpersonal skills,
7. Demonstrated problem solving skills.
8. Effective critical and creative thinking skills.
9. Strong work ethic.
10. Flexible.

Desired Qualifications:

1. Previous experience with a 501(c)(6) nonprofit trade association.

Reports to: Executive Vice President

Physical Demands: The physical demands described here are representative of those that must be met by the Team Member to successfully perform the essential functions of this job.

The Team Member is regularly required to report to the office, Monday through Friday, 8:00am to 5:00pm.

While performing the duties of this job, the Team Member is regularly required to talk or listen. The Team Member is also regularly required to stand, walk, sit, and use hands to finger, handle, or feel objects, tools or controls. The Team Member is occasionally required to reach with hands and arms, and to sit, climb or balance, and stoop, kneel, crouch, crawl, or lift/move items weighing up to 30 pounds. Must be able to manually operate and use a phone, computer and other office equipment and have the ability to clearly hear and understand telephone conversations.

The Team Member is regularly required to sit or stand, for extended periods of time. Specific vision abilities required by this job include close vision, distance vision, color vision, depth perception and the ability to adjust focus.

Work Environment: The work environment characteristics described here are the representative of those Team Members encounters while performing the essential functions of this job.

The noise level in the work environment is usually moderate.

Team Members must be able to work varying schedules to reflect the business needs of the organization.

In compliance with applicable disability laws, reasonable accommodations may be provided for qualified individuals with a disability who require and request such accommodations. Applicants and incumbents are encouraged to discuss potential accommodations with the Company.