Senior Marketing & Communication Director
Job Description
Job Description
Abundant Life Church exists to see lives changed by Jesus. The Senior Marketing & Communications Director will provide strategic leadership and unified direction for all marketing and communications efforts across all ministries and multiple locations. This role focuses on alignment, clarity, and confidence in how the church communicates—both internally and externally—by combining vision, creativity, and operational excellence under one empowered leader. For an outstanding candidate, this role offers the potential to be structured as an executive leadership appointment.
Personal Expectations
- Abide daily in Christ (John 15:5)
- Live for the mission and vision of Abundant Life as found in God’s word (Matt 22:36-40; 1 Peter 5:1-4)
- Participate in an Abundant Life group (Acts 2:41-42)
- Participate in the discipleship ministry by completing D1 (Matthew 28:18-20)
- Live in a way that glorifies God and aligns with the staff core values (1 Timothy 3:1-7, Titus 1:5-9)
- Participate in evangelism training (Eph. 4:12) & giving to the needs of the saints (2 Corinthians 8:1-7 & 9:12)
Essential Functions and Responsibilities
1. Strategic Leadership
- Develop and execute a comprehensive annual marketing and communications plan that supports church-wide growth goals.
· Serve as the communications voice on the Executive Team, providing counsel and clarity to organizational priorities.
- Elevate communications from a service department to a strategic partner in ministry.
- Protect and promote brand consistency across every ministry, campus, and channel.
2. Team Leadership & Development
- Lead and empower a unified team of creatives, including designers, videographers, project managers, and writers.
- Lead & Support team culture, fostering collaboration, trust, and clear communication.
- Develop both creative and strategic growth pathways for team members.
- Provide coaching, accountability, and leadership that prioritizes health and performance.
3. Project Management & Operations
- Oversee project processes through Project Hub to manage priorities and timelines effectively.
- Establish an executive-level project intake and prioritization process for all ministries.
- Balance proactive planning (70%) with reactive needs (30%) to ensure margin and excellence.
- Define clear revision standards and ministry feedback loops to increase efficiency and clarity.
4. Ministry Partnership & Brand Stewardship
- Build credibility and trust with ministry leaders through consistent partnership and proactive support.
- Reinforce brand standards while equipping ministries with flexible, scalable tools and templates.
- Manage both internal and external communication strategies, ensuring unified messaging across the full audience journey.
- Shift perception of Communications from a “bottleneck” to a trusted strategic ally.
5. Digital & Growth Strategy
- Lead the church’s social media strategy across all campuses and platforms with the support of the team.
- Oversee website optimization, storytelling, and user experience improvements.
- Use analytics to guide content creation, campaign design, and audience engagement.
- Manage podcasts, video distribution, and other digital storytelling efforts that expand reach and engagement.
Skills and Qualifications
Leadership & Experience
- 5+ years of senior marketing or communications leadership in a multi-site or multi-department organization (church or similar).
- Demonstrated success in rebuilding teams and cultures through clear direction and care.
- Proven experience leading creative, digital, and strategic functions under one vision.
- Strong executive presence with the ability to influence and align across departments.
Church & Ministry Insight
- Deep understanding of church operations and multi-campus ministry dynamics.
- Ability to navigate competing priorities with grace and authority.
- Passion for advancing the mission of seeing lives changed by Jesus.
Expertise
- Expertise in brand management, project prioritization, and creative strategy.
- Proficiency with project management tools (Monday.com preferred).
- Strong understanding of digital marketing, social media, and data analytics.
- Excellent written and verbal communication skills.
*It is the policy of Abundant Life church to provide a workplace free from discrimination. We base all employment decisions on job-related qualifications and merit, without regard to race, color, national origin, sex, disability, age, military status, or any other class protected by federal, state, or local law.
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