Canvass Manager | Field Sales & Door-to-Door Marketing | Sacramento, CA

Job Description

Job Description

Our client is seeking a hands-on Canvass Manager to lead, train, and motivate a team of canvassers and field trainers to generate high-quality leads through door-to-door outreach. This role balances 50% field coaching with 50% program development and administrative oversight.

Onsite | No Visa Sponsorship | No Relocation Assistance

Responsibilities:

• Set and track daily and weekly lead generation targets.
• Provide on-site coaching, motivation, and quality control in the field.
• Develop canvassing routes and territory plans to ensure optimal coverage.
• Monitor lead quality, appointment set/show rates, and conversion metrics.
• Recruit, hire, train, and manage a team of 8–10 canvassers plus 1 field trainer.
• Maintain compliance with local regulations, permitting requirements, and company policies.
• Collaborate with marketing and sales teams for campaign alignment and lead handoff.
• Integrate digital tools (Canvass Master app) for tracking, reporting, and performance analytics.
• Ensure all canvassers follow approved scripts, brand messaging, and professional standards.
• Foster a positive team culture focused on accountability, performance, and customer engagement.

Qualifications:

• Strong leadership, coaching, and team-building skills.
• 1–2 years of leadership or supervisory experience preferred.
• Valid California driver's license with a clean driving record.
• Strong organizational, communication, and time-management skills.
• 3+ years of experience in canvassing, door-to-door sales, or field marketing.
• Motivational, results-driven, and able to plan strategically and pivot in the field.
• Ability to walk up to 10 miles per day, work outdoors in varying weather, and carry light materials.
• Proficient in digital canvassing software (e.g., Canvass Master, Ecanvasser, SalesRabbit).
• High school diploma or equivalent required; all education levels considered if experience is strong.

Success Metrics:

• First 90 days: Focus on culture fit, team integration, learning systems, and building trust.
• First 6 months: Increase canvassing output from 2.0–2.2 to 2.5–3.0 leads/day, support regional sales goal of $1.2M–$1.6M/month, and improve lead quality and conversion.

Must-Have:

• Valid California driver's license.
• Hands-on leadership and team coaching.
• Fieldwork experience with door-to-door or canvassing programs.
• Proven ability to elevate performance and manage a team of 8–10 direct reports.

Nice-to-Have:

• Familiarity with Sacramento region or similar local markets.
• Prior experience in construction, solar, security, or related field marketing.
• Experience integrating digital tools and performance metrics into field campaigns.