Job Description
Job Description
Digital Marketing Specialist - Roof Gecko
Baton Rouge, LA
About Roof Gecko
Roof Gecko is a fast-growing roofing company in Baton Rouge, Louisiana, committed to top-quality service and bold branding. We’re looking for a talented Digital Marketing Specialist to drive our digital strategy, generate leads, and grow our brand across multiple channels. Join us to make an impact in the roofing industry!
Job Description
We’re hiring a full-time Digital Marketing Specialist to lead our digital marketing efforts. You’ll manage Google Ads, Facebook Ads, SEO, social media, email campaigns, and analytics, taking ownership of our online presence. This role is ideal for a data-driven marketer who loves creating results-oriented campaigns.
Key Responsibilities
- Plan, execute, and optimize Google Ads and Facebook Ads to drive high-quality leads.
- Develop SEO strategies and create content (blogs, social posts, videos) to boost organic traffic.
- Manage social media accounts (Facebook, Instagram, LinkedIn) to enhance brand engagement.
- Design and run email marketing campaigns to nurture leads and retain customers.
- Analyze performance using Google Analytics and other tools; report on KPIs like ROI and cost-per-lead.
- Collaborate with sales to optimize lead funnels and improve conversions.
- Stay updated on digital trends and local competition to keep our marketing fresh.
Qualifications
- 2–4 years of digital marketing experience, with proven success in Google Ads and Facebook Ads.
- Skilled in Google Analytics, Google Tag Manager, Facebook Business Manager, and SEO tools (e.g., SEMrush).
- Knowledge of SEO, content creation, and email marketing; graphic design experience (Canva, Adobe) a plus.
- Strong analytical skills to track and optimize campaign performance.
- Excellent communication and organizational skills; able to work independently.
- Bachelor’s degree in marketing or related field preferred (or equivalent experience).
- Google Ads or Facebook Blueprint certifications strongly preferred.
- Interest in roofing/home services a bonus but not required.
Job Details
- Location: Baton Rouge, LA ( No Remote work ).
- Salary: $45,000-75,000 /year.
- Benefits: 100% company paid Health Vision, Dental insurance, paid time off
- Schedule: Full-time, Monday–Friday, with occasional evening/weekend campaign monitoring.
- Perks: Join a tight-knit team, shape our brand, and access professional development (e.g., certifications).
Why Roof Gecko?
At Roof Gecko, you’ll have the freedom to innovate, the tools to succeed, and the chance to grow with a company redefining roofing in Louisiana. Be part of a team that values creativity, results, and impact.
How to Apply
Submit your resume, a brief cover letter, and a portfolio (or links to campaigns you’ve managed) via Indeed by September 15, 2025.
Roof Gecko is an equal opportunity employer committed to diversity and inclusion.
Company DescriptionRoof Gecko is a leading roofing company in Baton Rouge, specializing in high-quality roof replacements and repairs, particularly for storm-damaged homes. We pride ourselves on providing a seamless, stress-free experience with superior customer service and expert craftsmanship.
Our team thrives on innovation, collaboration, and delivering exceptional results. With competitive pay, full benefits, and opportunities for growth, Roof Gecko offers more than a job—it’s a career where your work makes a difference.
Join us and be part of a company where quality and convenience stick around!
Company Description
Roof Gecko is a leading roofing company in Baton Rouge, specializing in high-quality roof replacements and repairs, particularly for storm-damaged homes. We pride ourselves on providing a seamless, stress-free experience with superior customer service and expert craftsmanship.\r\n\r\nOur team thrives on innovation, collaboration, and delivering exceptional results. With competitive pay, full benefits, and opportunities for growth, Roof Gecko offers more than a job—it’s a career where your work makes a difference.\r\n\r\nJoin us and be part of a company where quality and convenience stick around!