Job Description
Job Description
Job Title: Sr. Marketing Specialist
Location: Chicago (Hybrid)
Company: Trident Experiential
Reports to: Director of Client Solutions
Type: Full-Time
About Us
Trident Experiential is a high-growth event agency based in Chicago, known for turning mission-critical corporate and association gatherings into powerful, behavior-shifting experiences. We’ve just launched our new brand—but we’re far from starting from scratch. As a “startup” with a running start, we’re backed by 30 years of experience, exceptional clients, and a bold new creative direction. Now we’re looking for a growth-minded marketing leader to amplify our reach, sharpen our positioning, and help us redefine our corner of a $2T industry…and look good doing it.
Position Overview
We’re seeking a Marketing Manager or ambitious and proven Marketing Specialist ready to stretch his/her wings to own and execute a comprehensive marketing strategy that drives brand awareness, inbound opportunities, and long-term client loyalty. This role blends creativity with performance thinking, and strategic vision with hands-on execution.
You’ll be the first dedicated marketing hire—laying the foundation for the department while collaborating closely with the CEO, Client Strategy, and Planning teams. This opportunity is ideal for someone who thrives in a fast-paced, entrepreneurial setting and wants to grow their event marketing skills, and possibly an entire MARCOMM department behind them.
Key Responsibilities
1. Strategic Planning & Management
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Develop and execute a comprehensive marketing plan aligned with company growth targets.
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Analyze industry trends, competitors, and client behavior to refine marketing strategy.
2. Digital Marketing & Web Presence
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Manage and optimize the company website, including SEO, content updates, and analytics.
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Own the social media strategy, including content planning, scheduling, engagement, and reporting.
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Launch and manage digital advertising campaigns (e.g., paid social, SEM, retargeting).
3. Content Development & Brand Storytelling
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Create compelling, visually driven content, including blogs, newsletters, case studies, press releases, and bios.
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Maintain brand consistency through style guides, messaging documents, and visual assets (video, design, photography).
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Work with internal experts to translate insights into thought leadership content.
4. Campaign Development & Execution
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Design and execute integrated campaigns across email, digital ads, and special projects.
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Coordinate with internal teams and external resources to bring campaigns to life.
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Track and report on campaign performance and continuously and iteratively optimizing results.
5. Sales & Team Collaboration
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Partner with the Client Solutions team to develop proposals, capabilities decks, and marketing collateral that supports lead generation.
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Collaborate across departments to align marketing efforts with business development goals.
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Support client event marketing needs.
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Participate in cross-functional meetings and strategic brainstorms.
6. Marketing Operations & Administration
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Build and document marketing SOPs to support scalable growth.
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Organize and manage marketing tools, content libraries, and brand assets.
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Support the selection and implementation of new tools (platforms, CRM integrations, etc.) as needed.
Preferred Qualifications
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4–5 years of experience in marketing (agency or professional services preferred).
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Strong portfolio of digital and content work.
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Comfortable with tools like HubSpot, Google Analytics, Canva, Adobe Suite, and other industry standard tools and technology.
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Freakishly meticulous writing and editing skills; detail-oriented.
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Data-savvy and driven by measurable results.
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Self-starter with a bias for action and love for building things from the ground up.
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Familiarity with B2B marketing or the events/hospitality space is a plus.
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Strong project management skills
* To apply, please submit your cover letter detailing your interest in the position and why you'd be a great fit for our team. In addition, include a link to your portfolio (or samples of your work) that demonstrates your relevant experience and abilities.
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