Digital Transformation Manager Consumer Packaged Goods
Job Description
Job Description
Digital Transformation Manager Consumer Packaged Goods
My name is Bill Stevens, and I have a new twelve month plus Digital Transformation Manager opportunity available for a major firm located in Creve Coeur, Missouri that could be of interest to you, please review my specification below. The forty-hour work week schedule will be hybrid, three days a week in the office and two days remote.
The ideal candidate should also possess a green card or be of citizenship. No Visa entanglements and no H1-B holding company submittals.
This position pays $47.00 per hour on a w-2 hourly basis. No Visa entanglements and no H1-B holding companies.
The Growth Digital Transformation Manager for the firm is responsible for orchestrating cross-channel data strategies to enhance data collection, personalization, targeting, and measurement across the consumer journey. This 13-month assignment focuses on aligning regional strategies with Growth, Digital, and Platforms (GDP) initiatives while ensuring a seamless end-to-end (E2E) consumer experience across all digital touchpoints. Reporting to the Director of Digital Strategy, optimizes consumer engagement and enhances the effectiveness of digital activation efforts, aligning with global initiatives for maximum impact.
Key Focus areas:
End-to-End Consumer Experience Oversight: Oversee and optimize consumer journey connectivity, identifying friction points, and ensuring seamless experiences across CRM, media, .COM, affiliate, D2C, and Customer Care touchpoints.
E2E Data Strategy Execution: Collaborate with agencies and digital channel owners to align and execute data connectivity and acquisition tactics within CRM, digital, and engagement initiatives, ensuring an end-to-end (E2E) strategy is in place.
Regional Champion for Global Initiatives: Serve as the North American representative in global discussions, aligning regional strategies with global Growth, Digital, and Platforms (GDP) goals including through key project to launch global GDP platforms and journeys in the Canadian market and enhancements to web tools in the US.
Data-Driven Insights & Reporting: Contribute to the development of 1st-party data reporting frameworks, ensuring insights support engagement, performance optimization, and strategic decision-making in collaboration with key stakeholders.
5+ years of digital marketing experience, preferably in CPG and/or agency environments.
Demonstrates expertise in digital and data tools, with a strong proficiency in leveraging and navigating digital technologies to drive results.
Strong understanding of marketing campaign methodologies and data strategies leveraging Customer Data Platforms (CDPs) preferred.
Proficiency in web content management systems, web analytics, tracking methodologies.
Experience with Salesforce Marketing Cloud a plus.
Proven ability to develop and communicate a vision and collaborate cross-functionally to deliver results.
Solid project management skills, with the ability to manage multiple competing priorities simultaneously.
Creative problem-solver with the ability to influence cross-functional teams.
Self-motivated, energetic, and adaptable.
Strong team player, willing to support when needed and lead when appropriate.
The interview process will include an initial phone or virtual interview screening.
Please let me know your interest in this position, availability to interview and start for this position along with a copy of your recent resume.
Company DescriptionInternational accounting & consulting firm
Company Description
International accounting & consulting firm