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Social Media Manager

Farbman Group
locationFarmington, MI, USA
PublishedPublished: 6/14/2022

Job Description

Job Description

About the Company:
A well-established and growing commercial real estate organization is seeking a creative and strategic Social Media Manager to lead digital storytelling and social brand presence. The company operates a diversified platform including real estate brokerage, property management, construction, and building services, and is known for a collaborative, entrepreneurial culture.

Position Overview:
This is an exciting opportunity for a motivated marketing professional to make a measurable impact by shaping the company’s digital voice and presence. The position is anywhere from part-time (approximately 20 hours per week) with the potential to be full-time.

Key Responsibilities:

  • Develop, manage, and execute a multi-platform social media strategy across LinkedIn, Instagram, Facebook, TikTok and other emerging channels
  • Create and schedule engaging visual and written content that communicates the firm’s brand story, business updates, and community involvement
  • Collaborate with internal teams to promote company news, property listings, and project highlights
  • Track social media performance metrics, analyze results, and adjust strategy to increase engagement
  • Stay informed on current social and digital trends relevant to business and real estate marketing
  • Support general marketing initiatives and campaigns as needed

Requirements

  • 2+ years of professional social media management experience (B2B, real estate, or professional services preferred)
  • Strong writing, content creation, and visual design skills
  • Proficiency with scheduling and content tools such as Canva, Hootsuite, or Adobe Creative Suite
  • Solid understanding of LinkedIn audience engagement and analytics
  • Ability to work independently while collaborating with leadership when needed
  • Bachelor’s degree in Marketing, Communications, or a related field preferred

Benefits

What’s Offered:

  • Part-time, flexible schedule with growth opportunity into full-time
  • Creative autonomy to develop and shape the company’s digital strategy
  • Collaborative culture with a focus on innovation and professional development

Competitive compensation based on experience

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