Job Description
Job Description
Since 2009, The Dorm has been a mission-driven, client-centered mental health organization that brings comprehensive, evidence-based treatment to young adults, ages 18-30. We are looking for a passionate research and marketing manager to join our multidisciplinary New York City team and mission of making a difference.
The Research & Marketing Manager will facilitate research efforts through survey data collection and support the marketing team in bringing results to life through multi-media content and clinical case studies.
With us, you’ll be part of the next frontier in mental health care with an integrative treatment model and Yale-IRB approved outcomes research. We blend individualized therapy and skills coaching, hands-on family work, group-based clinical support and a bustling community and social Clubhouse experience unseen elsewhere in our industry. With competitive salaries between $65,000-$75,000 (based on background/experience) and a proud commitment to diversity in the workplace that affirms all races, genders and backgrounds, our strength is our community and we hope that includes you!
What You Will Do:
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Combine data and storytelling that inspires future clients and families joining our community, by bringing this content to life across multi-media channels to relevant, target audiences.
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Collect and analyze data for all research projects, including The Dorm Research Outcomes & Impact Report, Discharge Data, and Satisfaction Surveys across all key stakeholders (clients, families, referrals, staff) that drives clinical & operational innovation.
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Facilitate recruitment and follow-up of all research projects across the organization, which may require direct meetings with clients to administer surveys, phone calls with families, referrals, etc.
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Process quality control census information & experience by sharing monthly top line insights by analyzing discharge data, and identifying key trends & SWOT that impact client experience.
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Assist in the writing of conference presentations and publications for leading scientific journals.
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Assist the development of compelling and strategic search optimized brand content, including web page updates, branded multi-media content, blogs, case studies, social media posts and other promotional and educational material and collateral.
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Conduct weekly chart reviews of discharged clients to complete data collection and coding.
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Tailor content to suit different audiences, ensuring relevance and resonance with each target demographic.
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Ensure all written materials align with brand guidelines, maintaining a consistent voice and style across all touchpoints.
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Build and maintain competitor research and marketing libraries (covering industry social media pages, email newsletters and websites) and contribute to quarterly reports to executive leadership on findings and new insights.
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Support with capturing video/image content in various settings (on-site, on city field trips/outings) to showcase what makes The Dorm community and experience unique.
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Co-develop research presentations for staff, executive leadership, and external stakeholders.
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Miscellaneous research & marketing responsibilities including data collection and/or aggregation for in-the-moment statistics that are needed.
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Miscellaneous research and marketing responsibilities and special projects as assigned by the Assistant Director, Research & Innovation and Senior Marketing Director.
What You Need to Qualify:
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1-3 years of experience in research or marketing positions which includes data collection, analysis, and reporting.
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Must have a strong understanding of how to run and interpret statistical analyses using various software applications.
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Intermediate to advanced comprehension and skillset with excel.
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Comfortable writing for various audiences and purposes including academic manuscripts, case studies, thought leadership articles, etc.
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Skillful competence navigating social media platforms, editing reels and videos on Instagram, Canva, and other relevant platforms.
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Ability to initiate projects and lead with a self-starter attitude, manage timelines and bring them to successful completion.
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Strong collaboration, attention to detail, communication skills and ability to work seamlessly in a fast paced team environment.
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Undergraduate degree in psychology, digital marketing, analytics or related field.
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Must be able to work a 2-3 day in-office hybrid schedule.
What We Offer:
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Full benefits including comprehensive medical, dental, vision and a 401K with up to 3% company match, fully vested after 3 years
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Flexible PTO - for a team that’s rested, recharged and feeling their best
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Flexible, creative, team-based work environment in the heart of NYC and in an inspiring, centrally-located therapeutic setting
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Limitless opportunities to expand your impact: work with our research team; support our groundbreaking student scholarship program; be featured in the media on topics that matter — At The Dorm, it's all possible!
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We are family-owned and operated and proud to be a trusted, CARF-accredited organization
We are an equal opportunity employer. We consider applicants for all positions on the basis of merit, qualifications and business needs, and without regard to race, color, national origin, religion, sex, gender identity, age, disability, alienage or citizenship status, ancestry, marital status, partnership status, creed, sexual and reproductive health decisions, genetic predisposition or carrier status, sexual orientation, uniformed service or veteran status, familial status, status as a victim of domestic violence or any other status or characteristic protected by applicable federal, state or local laws.