Job Description
Job Description
Kuhn Raslavich is seeking a Digital Marketing Manager to lead and execute the firm’s digital strategy across web, SEO, social media, content, and analytics. This is a hands-on role ideal for someone who can operate as a department of one, build processes from the ground up, and elevate a growing law firm’s digital presence.
Included but not limited to
Responsibilities
- Manage the firm’s website, content updates, SEO optimizations, and user experience.
- Plan and execute multi-channel digital campaigns, including social media, email, and content marketing.
- Create and publish blogs, newsletters, videos, attorney bios, and thought-leadership content.
- Oversee paid digital efforts (including Local Service Ads) and lead-tracking tools (CallRail/Juvo Leads).
- Analyze performance using Google Analytics, Google Search Console, and other tools; report insights to leadership.
- Ensure consistent branding and messaging across all digital platforms.
Qualifications
- 5+ years of digital marketing experience; law firm or professional services preferred.
- Strong SEO, analytics, content creation, and website management skills (WordPress a plus).
- Experience with social media management and digital communications.
- Ability to work independently, manage projects end-to-end, and collaborate with attorneys and staff.
- Familiarity with paid ads and lead-tracking systems (or willingness to learn).