Job Description
Job Description
Product Marketing Analyst Lead
Are you a driven individual looking to advance your career representing an innovative, fast-growing company? Would you be excited to develop your skills and learn more about the compensation industry? Salary.com is looking to add a smart, energetic, and self-motivated Product Marketing Analyst Lead to our amazing team!
We are the leading consumer and enterprise resource for compensation data, software, consulting, and education. For over 25 years, we have not only helped people understand their worth - we've also helped organizations attract and retain top talent by enabling smarter pay decisions. Today, Salary.com serves more than 8,000 customers and millions of consumers each year by connecting them with critical pay, benefits, and career data, technology, and resources. We are recognized by leading industry analysts as having the most innovative software platform in our space.
About the Role...
As a Product Marketing Analyst Lead, you will support and lead in several areas, including B2B SaaS/AI product launches, feature roll outs, sales enablement, and market research. The ideal candidate has at least 3 years of product marketing B2B experience, is detail-oriented, organized, collaborative, and thrives in operating in a fast-paced environment.
- This position is located out of our Headquarters office located in Waltham, MA.
- Base Salary Range: $75,000 - 85,000 plus 10% bonus potential
A Day in the Life...
- Conduct market research, competitive analysis, and customer insights to identify opportunities and threats.
- Create and manage comprehensive go-to-market strategies for new product launches, including pricing, distribution, and marketing plans.
- Support new product launches and point releases of existing products; manage the cross-functional implementation of the plan and report on the success of the campaign.
- Collaborate with Sales, Product Management, Solution Consultants to determine product marketing needs.
- Identify, create, review, and edit content for various channels including emails, product collateral, case studies, whitepapers, presentations with minimal editing to publish.
- Ensure execution of sales enablement programs including buyer experience content and training sessions.
- Ability to qualify a prospect or customer during a call or at a trade show, discuss the elevator pitch for our solutions.
About You...
- Bachelor's Degree in Marketing or related field.
- 3-5 years in B2B marketing or equivalent education.
- Working toward functionally related certifications or advanced degrees.
- Working towards functionally related certification or advanced degrees. Advanced degrees a plus.
- Previous experience in the HR tech industry is a plus.
Salary.com Perks...
- 10 paid holidays and generous paid vacation time
- Free on-site lunch, snacks, and drinks
- Cell phone reimbursement
- Robust benefit plan including Medical, Dental, Vision, Life, Disability coverage
- 401K with 6% Company match
Perfect your Pay. Inspire an Impact. Drive a Difference.
At Salary.com, we know your worth- Apply today to explore opportunities to join our team!