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Sales Engineer

General Engineering Co Va
locationAbingdon, VA, USA
PublishedPublished: 6/14/2022
Full Time

Job Description

Job Description

Job Title: Sales Engineer

Location:

Abingdon, Virginia (with occasional travel to customer sites as required)

Company Overview

General Engineering Company is a premier American manufacturer of custom-welded hydraulic cylinders and provider of expert hydraulic cylinder repair and restoration solutions. With over 70 years of precision manufacturing and engineering expertise, we serve a diverse range of industrial markets, delivering high-quality, engineered products and superior customer service. General Engineering Company+1

Position Summary

We are seeking a results-driven Sales Engineer to join our team. The ideal candidate will combine technical knowledge of hydraulic systems and custom manufacturing with strong consultative sales skills. This role focuses on building and maintaining customer relationships, understanding client requirements, positioning tailored engineered solutions, and driving revenue growth across targeted industrial sectors.

Key Responsibilities

Sales & Business Development

  • Proactively identify and engage prospective customers in industries such as construction, material handling, mining, drilling, and recycling.
  • Develop a robust sales pipeline and achieve individual and team sales targets.
  • Conduct sales presentations and technical discussions with engineers, purchasing agents, and decision-makers.

Technical Expertise

  • Apply a strong understanding of hydraulic cylinder design, performance specifications, and applications to recommend optimal solutions.
  • Collaborate with internal engineering and manufacturing teams to support custom proposals, reviews, and product configurations.

Customer Relationship Management

  • Build and nurture long-term partnerships with new and existing clients.
  • Provide consultative support throughout the sales cycle — from initial inquiry to order fulfillment and post-sale follow-up.
  • Attend industry trade shows, on-site visits, and technical meetings to represent the company and strengthen customer ties.

Proposal Development

  • Prepare clear, accurate technical proposals, quotes, and bid responses based on customer requirements.
  • Coordinate cross-functional efforts with engineering, quality, and production to ensure feasibility and timely delivery.

Reporting & Forecasting

  • Maintain accurate records of customer interactions, sales forecasts, and pipeline progress in the company CRM system.
  • Report on market trends, competitive activity, and customer feedback to leadership.

Qualifications

Education & Experience

  • Bachelor’s degree in Engineering (Mechanical, Industrial, or related field) or equivalent combination of education and experience.
  • 2+ years of technical sales experience in industrial manufacturing, hydraulic systems, or related engineering products.

Skills & Attributes

  • Strong technical aptitude with the ability to communicate complex engineering concepts effectively.
  • Excellent interpersonal, negotiation, and presentation skills.
  • Ability to travel when required to meet customers and attend events.

Preferred

  • Experience with hydraulic cylinders or fluid power systems is a strong plus.

What We Offer

  • Competitive salary and performance-based incentives
  • Comprehensive benefits package (health, dental, retirement)
  • Opportunities for professional growth and development
  • Collaborative work environment with experienced engineering and technical teams



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