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Marketing Assistant

Oak View National Bank
locationCulpeper, VA 22701, USA
PublishedPublished: 6/14/2022
Full Time

Job Description

Job Description

Grow with us!

At your community bank, we seek individuals who share our values of quality customer service and commitment to the community. If you are a motivated and driven individual building strong, business relationships, we invite you to explore the opportunities with Oak View National Bank. We pride ourselves in employing dedicated banking professionals who want to provide the highest level of service to our customers.

We Offer:

  • Competitive compensation and benefits
  • Opportunities to grow and advance
  • People-friendly work culture
  • Diverse and collaborative team environment
  • Community-focused mission and values

About the Role:

The Marketing Assistant plays a crucial role in supporting the marketing team to execute campaigns and initiatives that drive brand awareness and customer engagement. This position involves coordinating various marketing activities, managing communications, and assisting with content creation to ensure consistent messaging across all channels. The Marketing Assistant will collaborate closely with cross-functional teams to gather data, analyze market trends, and contribute to the development of marketing strategies. By handling administrative tasks and supporting project management, this role ensures the smooth operation of marketing efforts and timely delivery of materials. Ultimately, the Marketing Assistant helps to enhance the company’s market presence and supports the achievement of business growth objectives.

This full-time position is based at our Culpeper branch location with willingness to travel to other branches and events in our communities (Fauquier, Rappahannock, and Culpeper counties). Hours are Monday through Friday 8:00am-4:30pm, with occasional evening or weekend events.

Minimum Qualifications:

  • Bachelor’s degree in Marketing, Communications, Business, or a related field.
  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
  • Strong written and verbal communication skills.
  • Basic understanding of marketing principles and digital marketing tools.
  • Ability to manage multiple tasks and work effectively in a team environment.

Preferred Qualifications:

  • Experience with social media management platforms such as Hootsuite or Buffer.
  • Familiarity with graphic design software like Adobe Creative Suite (Photoshop, Illustrator).
  • Knowledge of SEO best practices and Google Analytics.
  • Previous internship or work experience in a marketing and/or banking.
  • Ability to analyze data and generate actionable insights.

Responsibilities:

  • Assist in the development and execution of marketing campaigns across digital and traditional channels.
  • Coordinate and schedule marketing events, meetings, and promotional activities.
  • Support content creation including writing, editing, and proofreading marketing materials such as newsletters, social media posts, and brochures.
  • Manage and update the company’s social media platforms and website content to maintain brand consistency.
  • Conduct market research and compile reports to help identify trends and measure campaign effectiveness.
  • Maintain marketing databases and track project timelines to ensure deadlines are met.
  • Collaborate with internal teams and external vendors to facilitate marketing projects and communications.

Skills:

The Marketing Assistant utilizes strong communication skills daily to craft clear and engaging content that resonates with target audiences. Organizational skills are essential for managing multiple projects, coordinating schedules, and ensuring timely execution of marketing activities. Proficiency with digital tools and platforms enables the assistant to update social media channels and track campaign performance effectively. Analytical skills support the interpretation of market research data to inform strategic decisions and optimize marketing efforts. Collaboration and adaptability are key, as the role requires working closely with diverse teams and adjusting to evolving priorities in a dynamic marketing environment.

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