<h3>Job Description</h3>
Job Description
A growing manufacturing company is seeking a Growth Marketing Specialist to drive inbound lead generation and build the systems that support it.
This role focuses on&nbsp;SEO, paid search, CRM management, and automation, with a strong emphasis on execution and measurable results. 
Responsibilities
<ul>
<li>Manage and optimize Google Ads campaigns</li>
<li>Execute SEO strategy (technical and content alignment)</li>
<li>Improve website traffic and conversion rates</li>
<li>Own CRM workflows, lead tracking, and pipeline visibility</li>
<li>Build automations and integrations (e.g.,&nbsp;Zapier&nbsp;or similar)</li>
<li>Implement chatbot and automated lead response systems</li>
<li>Monitor and report on performance (leads, CPL, ROI)</li>
<li>Continuously test and improve campaigns</li>
</ul>
Qualifications
<ul>
<li>3–7+ years of experience in SEO, SEM, or performance marketing</li>
<li>Strong experience with Google Ads and keyword strategy</li>
<li>Experience with CRM systems (HubSpot or similar)</li>
<li>Experience with automation tools and integrations</li>
<li>Data-driven and results-oriented</li>
<li>Strong organizational and execution skills</li>
</ul>
This is a hands-on role focused on&nbsp;execution, systems, and results. The ideal candidate is someone who can take ownership of lead generation and continuously improve performance.