Job Description
Job DescriptionJob Title: Public Relations Associate
Location: Charlotte, NC
Job Type: Full-time
About Us:
We are seeking a passionate and driven Public Relations Associate to join our dynamic marketing team. In this pivotal role, you will have the opportunity to work closely with the PR Manager and contribute to the development and implementation of strategic public relations initiatives that enhance our brand's image and visibility. As a Public Relations Associate, you will engage with various media outlets, draft compelling press materials, and help organize events and campaigns that tell our brand story.
Job Responsibilities:
- Assist in the development and execution of PR campaigns and strategies.
- Draft and distribute press releases, media advisories, and other communication materials.
- Maintain and update media contact lists and databases.
- Monitor media coverage and prepare regular reports on PR metrics and effectiveness.
- Support the organization and coordination of events, press conferences, and promotional activities.
- Engage with journalists and influencers to build and maintain positive relationships.
Requirements:
- Bachelor's degree in Public Relations, Communications, Marketing, or a related field.
- 1-2 years of experience in public relations or communications, preferably in an agency setting.
- Exceptional written and verbal communication skills.
- Strong organizational skills and attention to detail.
- Ability to work under tight deadlines and manage multiple projects simultaneously.
- Experience using social media platforms as PR tools.