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Equipment Sales

Quinn Company CAT
locationWatsonville, CA, USA
PublishedPublished: 6/14/2022
Full Time

Job Description

Job Description

SUMMARY

The Territory Rental Sales Representative is responsible for canvassing an assigned geographic area to drive rental revenue and generate sales leads from both existing and prospective customers. This role requires strong field presence, strategic communication, and in-depth knowledge of heavy equipment applications and customer needs.

RESPONSIBILITIES

  • Proactively canvass assigned territory to identify rental opportunities and sales leads.
  • Visit active job sites to assess rental needs and collect contact information from contractors for follow-up.
  • Document all customer interactions and job site visits; enter reports into the CRM system.
  • Communicate qualified leads and customer insights to the appropriate Account Manager and Rental Manager.
  • Maintain an up-to-date customer call list and active rental agreement list for ongoing follow-up and support.
  • Determine call frequency based on customer volume, needs, and rental activity.
  • Stay current on all Quinn products, services, and their applications across various industries.
  • Maintain competitive awareness of market rental rates, terms, strengths, and positioning relative to customer value.
  • Strategically plan and organize customer visits to maximize territory efficiency and results.
  • Support and contribute to rental fleet utilization, time targets, and financial performance goals.
  • Ensure all equipment rentals are made profitably, in line with gross profit targets.
  • Adhere strictly to all safety protocols, company policies, and regulatory requirements at all times.

QUALIFICATIONS

  • High school diploma or equivalent required.
  • Background in sales or rentals within the construction and/or industrial equipment industries.
  • Strong knowledge of equipment types and their applications
  • Demonstrated success in outside sales, customer acquisition, and relationship development.
  • Self-motivated, enthusiastic, and adaptable—able to thrive in a fast-paced, evolving environment.
  • Must possess a valid California driver’s license in good standing.

Company DescriptionOur history began in 1919 when Quinn Company supplied the Killifer Disc and Holt Tractor to the Fresno area farmers in their quest to develop the great San Joaquin Valley into the worlds richest agricultural region. In 1925, when Holt and Best Tractor Company merged to form Caterpillar Tractor Co. (now Caterpillar Inc.), Quinn became its dealer in the Fresno and Madera County area. Since then, we have expanded through acquisitions and grown along with the economy of California.

Now in our fourth generation of family ownership, our operations span fifteen counties throughout central and southern California, including Arizona. Quinn now has 25 locations from Salinas to Foothill Ranch with more than 1600 employees to serve our customers.

We are proud of the success we have built with the help of our customers, our employees and Caterpillar.

www.quinncompany.com

Company Description

Our history began in 1919 when Quinn Company supplied the Killifer Disc and Holt Tractor to the Fresno area farmers in their quest to develop the great San Joaquin Valley into the worlds richest agricultural region. In 1925, when Holt and Best Tractor Company merged to form Caterpillar Tractor Co. (now Caterpillar Inc.), Quinn became its dealer in the Fresno and Madera County area. Since then, we have expanded through acquisitions and grown along with the economy of California.\r\n\r\nNow in our fourth generation of family ownership, our operations span fifteen counties throughout central and southern California, including Arizona. Quinn now has 25 locations from Salinas to Foothill Ranch with more than 1600 employees to serve our customers.\r\n \r\nWe are proud of the success we have built with the help of our customers, our employees and Caterpillar.\r\n\r\nwww.quinncompany.com

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