Job Description
Job DescriptionKey Responsibilities:
Strategic Programs
- Design and launch initiatives that deepen customer engagement and broaden market reach.
- Align programs across the organization and track performance metrics.
Content & Digital Strategy
- Own and evolve our website content to reflect our brand and boost SEO.
- Create compelling digital and video content for campaigns and web integration.
- Manage back end systems and ensure smooth digital operations.
Collaboration & Reporting
- Partner with cross-functional teams to ensure consistent messaging.
- Deliver insights and performance reports to leadership.
What You Bring
- Education: Bachelor's in Communications, Marketing, Digital Media, or related field.
- Experience: 3-5 years in communications or digital marketing, preferably in manufacturing or industrial sectors.
- Skills:
- WordPress and CMS proficiency
- Strong SEO knowledge
- Exceptional writing and editing abilities
- Video production and editing experience
- Analytical mindset with reporting capabilities
- Project management excellence
Who You Are
- A creative problem-solver with a strategic mindset
- A clear communicator and collaborative team player
- Detail-oriented and organized
- Self-motivated and proactive
Ready to Relocate?
This role is based in Roanoke, VA - a vibrant city with a strong manufacturing heritage and a great quality of life. We offer a full relocation package to help you make the move with ease.