Personal Lines Sales Representative

Tower Insurance Associates, Inc.

Culver City, CA, USA

Published: 6/14/2022

Full Time

Job Description

At Tower Insurance, we're looking for a motivated, relationship-driven sales professional who thrives on helping others protect what matters most. This role is ideal for someone who enjoys building rapport, educating clients, and delivering smart, personalized insurance solutions, not just selling policies, but becoming a trusted resource.

As a Personal Lines Sales Agent, you will serve as the first point of contact for many of our new clients. You'll listen actively, assess individual needs, and recommend coverage that fits both lifestyle and budget. You'll play a key role in growing our client base and strengthening long-term relationships through exceptional service and follow-up.

Benefits

Hourly Base Salary + Commission + Bonus Opportunities

Work from Home

Paid Time Off (PTO)

Health Insurance

Mon-Fri Schedule

Career Growth Opportunities

Responsibilities

Build and manage a pipeline of personal lines prospects through referrals, inbound leads, and outreach
Conduct thorough coverage reviews and prepare customized insurance proposals
Educate clients on policy options, coverage limits, and benefits in a clear and approachable way
Cross-sell and upsell based on lifestyle needs (auto, home, umbrella, pet, etc.)
Accurately prepare and submit applications using rating tools and carrier platforms
Document all activity and follow-ups using our agency systems (HawkSoft, EZLynx, etc.)
Collaborate with internal teams to ensure a smooth onboarding experience for each client
Meet or exceed monthly sales goals with professionalism and integrity
Collaboration: Work closely with our service team and producers to provide a seamless experience.
Compliance & Integrity: Uphold industry standards, ethics, and regulatory requirements.

Requirements

Licensing: Must hold a valid California Property & Casualty insurance license.
Experience: Minimum of 2 years in personal lines insurance sales or a client-facing service role within the insurance industry.
Communication Skills: Strong verbal and written communication skills with the ability to explain coverage clearly and build lasting client relationships.
Client-Oriented: Demonstrated ability to anticipate client needs and provide personalized, high-quality service.
Self-Motivated: Ability to work independently, manage time effectively, and consistently achieve sales goals.
Technical Proficiency: Comfortable using agency management systems (e.g., HawkSoft), comparative raters, and standard communication tools.
Problem-Solving Skills: Able to assess client risk, identify coverage gaps, and deliver appropriate personal insurance solutions.