Job Description
Job DescriptionSalary:
Position Overview
Broadcast Management Group (BMG) is seeking aMarketing Coordinatorto support day-to-day execution of marketing and communications across BMGs core service lines:Managed Services (NOC, Cloud Master Control & Transmissions, MAM), Live Production, Studios, and Broadcast Systems Integration.
This is anearly-careerrole (ideal for13 yearsexperience) for a detail-oriented, technically capable marketer who enjoys shipping high-quality work and learning fast. Youll work closely with marketing leadership and cross-functional stakeholders (operations, engineering, production) to coordinatedigital content, email marketing, CRM support, social media, website updates, and campaign execution.
What Youll Do (Key Responsibilities)
Campaign Support (Email, Paid, Organic, Social)
- Build and scheduleemail campaignsand newsletters to promote services, guides, and announcements.
- Support marketing campaigns that drive inbound inquiries for Managed Services, Master Control, MAM, and Live Production.
- Coordinate promotional timelines for webinars, events, case studies, and service launches.
Content & Communications
- Draft, edit, and format short marketing copy (LinkedIn posts, email blurbs, landing page updates, announcements).
- Maintain consistent brand voice across platforms (website, email, social).
- Support press/news updates and internal announcements as needed.
Website / CMS Updates
- Update and maintain website content (service pages, resources, locations, and basic SEO hygiene).
- Upload and format graphics, PDFs, and resources (guides/checklists, case studies).
- Coordinate with internal stakeholders to keep service messaging accurate as offerings evolve.
Video Content Coordination (Website + Social)
- Coordinate production of short marketing videos (briefs, scheduling, approvals, publish plan).
- Package raw footage and notes for the editor (titles, captions direction, CTA links, required blur).
- Publish videos to the website and social channels with the correct page alignment (e.g., studios, MAM, master control).
CRM & Marketing Operations
- Maintain lists, segmentation, and data hygiene in the CRM (HubSpot preferred).
- Support lead routing and campaign tracking (UTMs, form submissions, lifecycle stages).
- Assist with reporting on campaign performance and pipeline activity.
Analytics & Reporting
- Track and report on marketing performance: email metrics, website traffic, campaign conversions.
- Pull basic reports from Google Analytics and CRM dashboards and share insights with leadership.
Team Support / Coordination
- Assist with preparing marketing materials (one-pagers, presentations, capability decks).
- Coordinate calendars and logistics for webinars, shoots, and internal review cycles.
- Help keep projects organized and moving (status tracking, follow-ups, approvals).
Required Qualifications
- Bachelors degree in Marketing, Communications, PR, Business, or related field (or equivalent experience).
- Working knowledge of a CMS (WordPress preferred) and comfort making content edits.
- Familiarity with a CRM (HubSpot preferred) and list/data management.
- Strong writing, editing, and attention to detail.
- Comfortable working with technical subject matter and learning new tools quickly.
- Highly organized and meet deadlines.
Preferred Qualifications
- Experience supporting B2B services marketing (managed services, technology services, production services).
- Basic design skills (Canva and/or Adobe tools).
- Familiarity with email marketing tools, UTM tracking, and simple A/B testing.
- Experience coordinating video content (scripting support, shot lists, basic post-production workflow).