Job Description
Job DescriptionHead of Marketing
New York City, NY · On-site · Full-time
Compensation: $250,000–$350,000 + equity
About the Company
An AI-native ERP company building the first modern system for finance teams, automating manual data-entry work and replacing legacy on-premise software in a market that hasn't seen a new entrant in over 30 years. Well-funded and fast-growing, serving customers from early-stage businesses through publicly listed enterprises.
Founded 2024 · ~20+ people · Industry: FinTech / AI-native ERP
The Role
A high-ownership marketing leadership role owning the function end-to-end — strategy, positioning, brand, and multi-channel execution — scaling from a lean 7-person team into a full GTM engine, reporting directly to the founding team.
What you'll be doing
- Own marketing end-to-end: strategy, positioning, messaging, brand, and multi-channel execution across content, paid, and website optimization
- Build and scale the marketing organization: hire and mentor team leads for growth, product marketing, content, and paid channels
- Drive consistent pipeline growth by defining channel priorities, campaign strategy, and measurable KPIs
- Establish operational rigor and playbooks: budget allocation frameworks, campaign processes, performance tracking, funnel optimization
- Partner directly with the Head of Sales to align demand-gen and sales-enablement across the full funnel
- Lead brand positioning and competitive differentiation in a 30-year-old market seeing its first new entrant
Requirements
- 6+ years scaling GTM in high-growth startups (Series A to D)
- Generalist marketer strong in 2+ domains (demand gen, product marketing, brand, growth)
- Team management experience; scrappy generalists preferred over corporate senior execs
- Hands-on execution: campaigns, paid, content, CRO, not strategy-only
- CFO/finance buyer experience or fintech/ERP background a strong plus
- Based in New York City (this is a NYC-only role, no remote or relocation)
Green Flags
- Background from leading tech companies like Ramp Meta Microsoft Lyft
- Background from accounting companies like PwC Deloitte J.P. Morgan Bloomberg Sage Xero Intuit
- Seed-to-Series-B founding or early hire experience
- Hands-on execution track record across multiple channels
- CFO-selling or fintech/ERP market experience
- Experience working closely with sales and GTM alignment
Red Flags
- Highly corporate or enterprise-only background
- Strategy-only or execution-averse profile
- Inability to articulate generalist GTM approach
- Discomfort with fast-paced pivots and ambiguity
- Expecting a CMO or VP title, or unwilling to grow into the role
Why Join
- Own the entire marketing function reporting directly to the founders, scaling a lean team into a multi-channel GTM engine
- Category-defining moment: first modern, AI-native entrant into a large ERP market untouched for 30 years
- Strong backing and traction, serving customers from early-stage to publicly listed
Details
- Location: New York City, NY
- Work policy: On-site, NYC only — no remote or relocation
- Compensation: $250,000–$350,000 + equity
- Visa sponsorship: None available
- Employment type: Full-time