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Email Marketing Lead

24 Seven Talent
locationPortland, OR 97204, USA
PublishedPublished: 6/14/2022
Full Time

Job Description

Our client is seeking an Email Marketing Lead to join their team onsite in the Portland, OR area. This is a fulltime 3-6 month contract to start with potential to extend working up to 4 days in-office and one day remote. While on contract, you'd be eligible for benefits including medical, dental, vision and more.


The ideal candidate has a bachelor’s degree and several years of experience supporting digital marketing initiatives, with a strong background in email campaigns and exposure to mobile/SMS marketing. This individual is comfortable working with data, reporting tools, and standard productivity software.


Role Overview

This role supports the execution and optimization of digital messaging programs, with a focus on driving engagement and performance. You’ll collaborate cross-functionally to deliver targeted email and mobile campaigns through effective content, audience strategy, and ongoing optimization.


Key Responsibilities

  • Execute and optimize email and mobile marketing campaigns.
  • Develop campaign messaging aligned with marketing objectives and timelines.
  • Partner with internal teams to align on strategy, creative, and execution.
  • Support automation, trigger programs, and cross-channel initiatives.
  • Analyze performance metrics and audience insights to inform optimization.
  • Manage and maintain segmented audience lists.
  • Monitor deliverability and assist with troubleshooting issues.
  • Stay current on industry trends and platform best practices.


Qualifications:

  • Bachelor’s degree with 3+ years of email or digital marketing experience
  • Exposure to mobile/SMS marketing preferred
  • Knowledge of email marketing best practices and performance tracking
  • Experience supporting both scheduled and automated campaigns
  • Strong analytical, organizational, and communication skills
  • Advanced proficiency in Excel and standard office tools
  • Familiarity with project management tools, CRM or eCommerce platforms a plus
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