Job Description
Job DescriptionSalary: $60,000 USD
Company Overview:
Loudr is a full service marketing agency, with offices based in West Palm Beach, FL and Denver, CO. Loudr specializes in reaching the luxury consumer - with deep roots in the jewelry sector - and localized marketing efforts. The Loudr team is composed of ~60 marketing experts delivering a wide range of services including brand activation, brand development, web, SEO, media planning & buying etc. Loudr is committed to growth and operates on EOS to ensure everyone is working towards the same goals. All teammates have quarterly rocks to continue to keep focused and accountable. Loudr is a family run business and the companys core values are essential to success in your role.
- We are Communicative
- We are Dedicated
- We are Tenacious
- We are Versatile
- We are Loudr
Role Description:
We are looking for a proactive Media Buyer to join our growing media team. In this role, you will support in executing high-impact local advertising campaigns across multiple channels including TV, radio, digital, print, and out-of-home. The Media Buyer is responsible for planning, negotiating, and executing media campaigns on behalf of clients. This role involves researching media options, negotiating rates with vendors, and ensuring that advertising placements align with client objectives and target audience demographics.
Requirements:
- 23 years of experience in media buying across TV, Cable, Print, OOH, and digital platforms.
- Highly organized and curious.
- Strong attention to detail and demonstrates ownership for assigned channels and brand responsibilities.
- Proactive in communicating ongoing recommendations, optimizations, and new media opportunities; regularly suggests improvements to workflows and processes.
- Collaborative mindset with a commitment to sharing knowledge and best practices across the team.
- Deadline management, billing, and traffic experience.
- Ability to assess brand performance and optimize campaigns to drive measurable results.
- Proficiency in media buying platforms; experience with Strata is a plus.
Responsibilities
- Develop comprehensive media plans that effectively reach target audiences and align with client objectives.
- Conduct research to identify relevant media channels, publications, stations, and outdoor locations that resonate with target demographics and geographic regions.
- Successfully negotiate rates, placements, and added value opportunities with media vendors to secure optimal media placements within budgetary constraints.
- Coordinate media placements and buys to ensure accurate implementation and adherence to campaign timelines.
- Manage media budgets effectively, tracking expenditures and reconciling invoices to ensure accurate billing and financial accountability.
- Build and maintain strong relationships with media vendors, publishers, and industry partners to stay informed about media trends, negotiate favorable terms, and secure exclusive opportunities for clients.
- Prepare and present comprehensive campaign reporting, documenting clear performance metrics, and actionable insights to clients.