Job Description
Join our team and become a part of something bigger, a force for change in the fight against hunger. The Community FoodBank of New Jersey (CFBNJ) is more than just a food bank, we champion healthier lifestyles and positively impact social and economic change. Together we can create a stronger, more resilient New Jersey for everyone!
As a Digital Marketing Manager, you will enhance CFBNJ’s brand awareness within the digital space increasing digital revenue and online traffic across multiple channels, and pilot new audience growth initiatives.
What you’ll do in your role:
- Help plan and execute all digital marketing initiatives, including SEO/SEM, email fundraising, drip engagement, social media, display advertising, and SMS campaigns.
- Manage all company websites and third-party integration platforms and create new pages and update content.
- Track, measure, and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
- Act as in-house subject matter expert of digital marketing general practices for cross-departmental campaign activations and collaboration.
Why you’ll love working at CFBNJ:
- Opportunity for impact: Last year we provided over 88 million nutritious meals across New Jersey and educated over 25,000 people about health and nutrition
- Balance: generous time off, 14 paid holidays, childcare resources, and organization-wide engagement days
- Financial wellness: 401k with 4% company match after 1 year
- Health benefits: medical, dental, vision and wellness programs
- Recognition and certifications: learning opportunities, tuition and certificate reimbursement, and engagement with our reward and recognition program, Bonusly!
What you’ll need to be successful in this role:
- Bachelor’s degree in marketing, communications, business administration or related fields plus 5-years of experience in digital campaigns management, preferably in a non-profit setting, or 13 years of experience in digital campaigns management, preferably in a non-profit setting
- Experience with and understanding of social media platforms, digital marketing and trends, content management systems (Pardot, Classy, WordPress, etc.), and digital advertising platforms (Google Analytics, SEMrush, AdWords, and Display Network)
- Keep up to date with current digital marketing and industry trends
- Strong writing, editing and proofreading skills with high attention to detail
- Experience in graphic design and/or video editing is a plus
- Comfortable multitasking and managing many projects simultaneously, and under tight deadlines
CFBNJ is an equal employment opportunity employer and is committed to complying with all applicable laws prohibiting discrimination based on race, religion, color, national or ethnic origin, age, sex, sexual orientation, gender identity or expression, transgender status, marital status, domestic partnership or civil union status, pregnancy or breastfeeding, disability, being a victim of domestic violence, status in the uniformed services of the United States (including veteran status), record of arrest, as well as any other category protected by federal, state or local laws