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PPC & CRM Analyst

Toys For Trucks
locationAppleton, WI, USA
PublishedPublished: 6/14/2022

Job Description

Job Description

Join Our Team! PPC & CRM Analyst at Toys For Trucks

About Us

Toys For Trucks, a leading retailer for automotive accessories since 1989, seeks passionate individuals to join our team. We offer a dynamic and rewarding work environment in the automotive aftermarket industry, specializing in car, truck, and Jeep accessories like truck caps, tonneau covers, fleet products, lighting upgrades, suspension, lift kits, wheels, tires, seat covers, and much more. We value quality, durability, and ease of operation, and foster a customer-centric culture with personalized attention. Join us in fueling our customers' passion for the auto enthusiast lifestyle while building a fulfilling career.

About You

We're looking for a curious, data-loving PPC & CRM Analyst to join our e-commerce team at Toys for Trucks. This role is perfect for someone hungry to learn, grow, and make a measurable impact.

What You'll DoKey Responsibilities

  • Support the planning, execution, and optimization of PPC campaigns (Amazon Ads, Google Ads)
  • Monitor daily spend, keyword performance, ACoS, and campaign structure across brands
  • Build Excel/Google Sheets dashboards for tracking and reporting campaign metrics & KPI's
  • Collaborate with 3rd-party partners and internal teams to analyze trends and make data-backed decisions
  • Assist with CRM platform data: segment audiences, export/import lists, and track campaign response
  • Conduct keyword and competitor research to support launches and seasonal strategies
  • Prepare weekly performance summaries with actionable insights

Daily Life

Imagine your day: You'll support paid ad strategy across Amazon and Google while also contributing to CRM management-building audience lists, tracking customer behavior, and helping us create smarter campaigns. If you're strong in spreadsheets, comfortable digging into data, and excited to grow into a key player in digital marketing-this could be your path.

What You BringEssential Skills

  • At least 3-5 years of digital marketing, analytics, or CRM experience
  • Strong/excellent proficiency in Excel/Google Sheets (pivot tables, formulas, charts are a must)
  • Solid understanding of digital KPIs (ACoS, ROAS, CTR, conversion rate)
  • Familiarity with Amazon Ads, Google Ads, or CRM platforms a plus
  • A love of problem-solving, a self-starting mindset, and strong communication skills

What We OfferPerks + Benefits

Competitive Pay/Salary - Negotiable based on experience

Health / Dental / Vision Insurance - Eligible 1st of the month following 30 days employment

Company 401k with match - Eligible following 90-day intro period

Employee Discount Program - Eligible following 90-day intro period

Paid Time Off - Eligible following 90-day intro period. Accrual based earning up to 120 hours in the 1st year

Professional Development - Opportunities for growth based on performance, employee & company goals. Hands-on mentorship and opportunities for training in tools like Helium10, Quartile, Keepa, and more. A voice at the table as we refine our e-commerce strategy

Work/Life Balance - Hybrid/Remote Flexibility. Flexible schedule and a team culture that values ownership, ideas, and heart

Culture + Environment

We foster a relaxed, friendly, team environment where hard work and drive are valued, teamwork is encouraged, and work-life balance is prioritized.

Ready to Apply?

If this sounds like your dream job, we can't wait to hear from you!

Toys for Trucks, Inc. provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

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