Membership Engagement Manager

Job Description

Membership Engagement Manager

About ABC Central Texas

Mission

Associated Builders and Contractors of Central Texas advances the principles of free enterprise and merit in the construction industry and provides members, their employees, and the construction industry with opportunities to succeed by promoting safe, quality, sustainable construction.

Value Proposition

Founded on the merit shop philosophy, ABC helps members win work and deliver that work safely, ethically, and profitably for the betterment of the communities in which we work.

Core Purpose

The core purpose of ABC is to advance and defend the principles of the merit

shop in the construction industry and to provide members and their employees with an opportunity to succeed.

Basic Functions

The Basic Function of this position are membership recruitment, retention and engagement.

Specific Responsibilities and Duties

Membership Retention and Engagement

• Assist in creating and sending renewal invoices in accordance with renewal plan.
• Conduct new member orientations and visits within two weeks of receiving payment.
• Attend weekly sales meeting with weekly sales report and cookbook to be discussed.
• Enter all renewal payments are entered into membership management system.
• Implement New Member Ambassador program, including but not limited to, new member breakfasts and member mentors.
• Implement chapter’s membership retention and renewal program with a goal of 90%-member retention.
• Quarterly visits with all assigned members to set and measure member goals with ABC.
• Regular member contact via phone – approximately 1/12 of membership per month
• Solicit participation from members Board of Directors and Membership Committee in recruitment and retention efforts.
• Ensure membership information is updated annually and as needed throughout the year.
• Promote use of all ABC Central Texas and National programs including- apprenticeship, training, STEP, AQC, insurance, etc.
• Participate in chapter events and meetings as required.
• Participate in affiliate association and member events as required.
• Maintain activity report in membership management system.
• Make presentations about ABC as needed.
• Timely submit required reports to National ABC and Chapter President.
• Serve as the staff liaison to assigned committees.

Events

• Plan and execute regional events as defined by Chapter President
• Support chapter staff in executing events that provide member value.
• Promote attendance at events to members and prospective members through outreach.
• Solicit sponsorships for events from members in coordination with event planning staff.

Communications

• Maintain knowledge of local and national industry events, regulations and policies, and industry news to communicate to membership.
• Strategically collaborate with the Chapter’s team members in the design and development of marketing materials to grow the organization and build brand awareness. Such materials include invitations, e-newsletters, social media templates, etc.
• Assist in the production and development of annual membership directory with third party vendor.
• Engage with and provide support to team to promote membership and events through communication plans.
• Establish and implement member feedback program and communicate responses with President.

General Employee Duties

• Provide weekly reports to President as requested.
• Coordinate and implement weekly one on one with President.
• Attend all ABC team meetings.
• Travel as needed.
• Other duties as required by association needs.
• Other duties as directed by President.

POSITION REQUIREMENTS

To achieve our mission, we hire energetic and fun-loving individuals who possess the following skills:

• Professional demeanor and presentation of self.
• Ability to organize and manage several priorities simultaneously while working under pressure and deadlines.
• Excellent professional oral and written communication.
• Organizational awareness and resourcefulness—understanding of who to engage in order to identify solutions and resolve issues.
• Strong organization and time management skills with the ability to work in a demanding work schedule.
• Effectively utilizes tools and resources to work efficiently.
• Ability to take ownership of a process and to use problem-solving skills to resolve issues.
• Demonstrates the highest level of personal and ethical standards.
• Works accurately with close attention to detail.
• Local travel is estimated at 75-85% throughout the 15-county membership territory.
• Ability to work outside normal working hours at times.

Qualifications and Experience

• Bachelor’s degree in related field at an accredited college or university preferred.
• 5+ years of related experience in sales, association or non-profit business development, marketing or communications.
• Understanding of the construction industry.
• Excellent written and verbal communication skills.
• Highly competent with technology. Proficient and high capability in MS Office (Outlook, Word, Excel, PowerPoint), Adobe, Canva and other related business and communication tools.
• Ability to take initiative and work independently with minimal supervision in a structured environment.
• Strong project management skills.
• Excellent customer service skills.
• Must be outgoing, personable, and comfortable speaking to C-suite executives and craft employees.
• Excellent time management skills and ability to prioritize competing priorities.
• Continuous learner and willingness to learn new skills.

The above information has been designed to indicate the general nature and level of work performed by employees within the classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job.

INTERNAL RELATIONSHIPS

• Reports to President & CEO.

EXTERNAL RELATIONSHIPS

• Communicates regularly with members, ABC National office, committees, instructors, colleges, students, staff and others.
• Assists other departments with responses to member queries and needs.

NON-DISCRIMINATION

ABC is an Equal Opportunity Employer. It is the continuing policy of ABC to take affirmative action to assure equal opportunity for all current and prospective employees without regard to race, color, national origin, ancestry, age, gender, gender identity or expression, sexual orientation, personal appearance, marital status, familial status, family responsibility, pregnancy or other pregnancy-related conditions, childbirth, disability, military/veteran status, citizenship status, religion or political affiliation, past convictions or incarceration, prior psychiatric treatment, or any other status protected by federal or state law, local ordinance or Executive Orders. ABC will make reasonable accommodations in compliance with the Americans with Disabilities Act of 1990.