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Market Research Analyst

VDC Research Group
locationSouthborough, MA, USA
PublishedPublished: 6/14/2022
Full Time

Job Description

VDC Research Group is a leading growth strategy and insights firm that serves innovative operational and industrial technology companies and the private equity firms that back them.


We are looking for Market Research Associates and Analysts to join our team in Southborough, MA. We’re looking for smart, highly motivated, and team-oriented individuals to help drive the next wave of growth and innovation for our clients. In this role, you will work on a combination of consulting and research engagements—including M&A, market expansion, product strategy, and market analysis—alongside a team of talented analysts and consultants.


The work is both exciting and challenging, offering broad opportunities for professional growth and learning opportunities.


Key Responsibilities


Research & Analysis

  • Conduct in-depth interviews (phone/online) with technology suppliers, end users, and channel partners
  • Design and develop research tools such as surveys, data collection templates, and forecasting models
  • Build market forecasts, vendor profiles, and strategic analysis reports
  • Analyze complex datasets to uncover trends, generate insights, and develop strategic recommendations


Content Development & Thought Leadership

  • Create engaging content including blogs and webcasts that drive industry dialogue
  • Represent our insights at industry events, client meetings, and through traditional and digital media
  • Build your personal brand and contribute to the visibility of VDC and your research practice through consistent, high-impact content


Qualifications

  • Bachelor’s degree (BA/BS) required; an MBA or MS in a related field is preferred.
  • Minimum 1 year of experience in market research, strategy consulting,

or related analytical roles.

  • Strong written and verbal communication skills with a business focus
  • Exceptional attention to detail with strong time and workflow management
  • Experience in both qualitative and quantitative research methods
  • Adept at identifying, trialing, and using AI tools to support workstreams
  • Proficiency with Microsoft Office (Excel, PowerPoint, Word)
  • Familiarity with statistical analysis tools and methodologies
  • Knowledge or interest in relevant technology sectors
  • Willingness to travel for industry events and client engagements


We offer a competitive benefits package, including:

  • Immediate medical and dental coverage
  • Life insurance, PTO, and professional development reimbursement
  • 401(k), disability, and flexible spending accounts
  • Onsite fitness center and showers at our Southborough office


To learn more about VDC and its products and services, visit our website at: www.vdcresearch.com


VDC Research is an Equal Employment Opportunity employer that values the strength diversity brings to theworkplace.

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