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Desert Health

Office

Headquarters

Live Oak Canyon Drive Indio, CA 92201 Indio, 92201 United States

The valley we serve

A place people have always come to in order to feel better.

Forty-five miles of desert between two mountain ranges, nine incorporated cities, and a population that changes with the season. Understanding this valley is the whole job.

The culture

Wellness here isn't a trend. It's the reason the town exists.

Long before it was a resort, this was a place people were sent to breathe. The hot mineral springs, the dry air and the winter sun built a healing reputation that arrived a century ahead of the golf courses. Mid-century Palm Springs added the rest of the vocabulary — indoor-outdoor living, pools, shade, the idea that a good life is one you can walk out into.

That history left the valley with an unusual density of practitioners. Concierge physicians and world-class surgeons work a few blocks from acupuncturists, naturopaths, functional medicine clinics, sound baths, breathwork studios and recovery centers. Integrative care isn't a niche here; it's the default expectation of a lot of residents.

The valley also runs on a rhythm no other market shares. From November through April the population swells with seasonal residents and visitors, calendars fill with fundraisers and festivals, and every practice is at capacity. Then summer arrives, the valley empties, and locals get their town back — a season for slowing down, catching up on care, and recovering.

And it is not one community but many. The western cities skew older, wealthier and retired. The eastern cities are younger, largely Latino, and built around agriculture that feeds the country. Both ends of the valley need good health information. They rarely need it in the same form.

What the valley needs

The questions our readers actually arrive with.

These are the recurring needs our sections are built around — the things people ask their doctor, their neighbor, or nobody at all.

  • Sorting signal from noise

    A crowded wellness market makes big promises. Readers want to know what's supported, what's promising, and what's simply for sale.

  • Aging on purpose

    One of the oldest populations in the state, and one determined to stay strong, mobile, sharp and independent for as long as possible.

  • Caregiving across generations

    Adult children managing a parent's care, often from out of state. Practical guidance on decisions nobody feels ready to make.

  • Living with the heat

    Hydration, sun exposure, air quality, and how to keep training, eating and sleeping well through a desert summer.

  • Care across a long valley

    Services cluster in the west. Getting information — and options — to readers in the east valley matters just as much.

  • Finding the right practitioner

    Readers rarely need a directory. They need to understand a modality well enough to know whether it's for them.

What we publish

Thirteen standing sections, in print and online.

  • Medical NewsWhat's new at valley hospitals, clinics and specialist practices.
  • Integrative MedicineWhere conventional and complementary care meet for whole-person treatment.
  • Natural OptionsNaturopathy, traditional Chinese medicine, botanicals and hands-on therapies.
  • FitnessStrength, mobility and training that holds up at every age.
  • Eat, Drink & Be HealthyBetter versions of the food and drink we already love.
  • Fresh CuisineLocal kitchens and markets cooking with wellbeing in mind.
  • RecipesDishes from valley cooks, chefs and practitioners.
  • Health & BeautySkin, hair and aesthetics — evidence first, hype last.
  • Through the GenerationsCaregiving, senior care, family health and aging well together.
  • Financial HealthBecause money and wellbeing have never really been separate.
  • InspirationThe people, stories and ideas that keep this community going.
  • Desert EventsWellness happenings, fundraisers and gatherings across the nine cities.
  • Publisher's NoteLauren's letter opening every edition.
The year in six editions

We publish to the valley's calendar, not a generic one.

Each edition is planned around where the season actually is — who's here, what's open, and what people are dealing with.

  1. EDITION 01

    January / February

    Season at its peak. New-year intentions, prevention, screenings and getting established with a practitioner.

  2. EDITION 02

    March / April

    Festival season and the best weather of the year. Movement, skin, allergies and being outside well.

  3. EDITION 03

    May / June

    The turn toward heat. Hydration, sun protection and rebuilding a routine that survives summer.

  4. EDITION 04

    July / August

    The locals' season. Slowing down, recovery, mental health and the procedures people schedule when it's quiet.

  5. EDITION 05

    September / October

    The valley refills. Annual check-ups, flu season, and getting ahead of a busy winter.

  6. EDITION 06

    November / December

    Gathering season. Food, family, caregiving conversations and giving back to the community.

Working with us

One publication, three kinds of relationship.

Free to read, always. Everything else is built around the practitioners and organizations who keep this valley healthy.

  • For readers

    Everything we make is complimentary and always will be.

    • Print editions at hundreds of valley locations
    • The full archive, free online since 2010
    • A bi-monthly newsletter when each edition lands
    • A calendar of local wellness events
    Find a copy
  • For practitioners

    Reach an audience that is already looking for what you do.

    • Print and digital advertising across six editions
    • Contributed articles under your own byline
    • Feature columns for ongoing partners
    • Newsletter and social placement
    Advertise with us
  • For partners

    Long-term marketing support and community collaboration.

    • Marketing partnerships across the year
    • Sponsored and co-hosted valley events
    • Non-profit and community health coverage
    • Editorial support from a credentialed team
    See partner options

Sixteen years of covering how this valley stays well.

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