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<h3>Job Description</h3>
Job DescriptionWe are looking for a Digital Marketing Specialist to join our dynamic team in Princeton, New Jersey. This role is ideal for someone who thrives in a fast-paced environment and is eager to make a significant impact by driving innovative marketing strategies for eCommerce brands. If you have a passion for data-driven storytelling and a desire to shape the future of digital marketing, this position is perfect for you. Responsibilities: • Develop and execute effective digital marketing campaigns across multiple platforms, including Google Ads, Meta Ads, and Amazon Seller Central. • Analyze performance metrics using tools like Google Analytics, Adobe Analytics, and Power BI to generate actionable insights. • Create compelling reports and presentations to share data-driven findings with clients and internal teams. • Lead team training sessions to ensure alignment with the latest marketing strategies and technological advancements. • Mentor and guide team members to encourage growth and enhance paid media expertise. • Collaborate with eCommerce clients to understand their goals and recommend tailored marketing strategies. • Utilize advanced AI marketing tools like LXRInsights to optimize campaign performance. • Stay ahead of industry trends, especially in AI and digital marketing, to maintain a competitive edge. • Serve as a subject matter expert, providing strategic guidance to clients and internal teams.• A minimum of 1–2 years of experience managing digital marketing campaigns for eCommerce platforms. • Hands-on expertise with tools such as Google Ads, Meta Ads, and Amazon Seller Central. • Strong analytical skills with experience using web analytics platforms like GA4 and Adobe Analytics. • Proficiency in data visualization tools such as Power BI and Google Data Studio. • Exceptional written and verbal communication skills. • A deep interest in emerging trends within eCommerce and AI-driven marketing. • Ability to work collaboratively and adapt to a fast-paced environment. • Proven ability to mentor and lead teams effectively.

Digital Marketing Specialist

<h3>Job Description</h3>
Job Description
Job Posting: Marketing Coordinator
Location:&nbsp;Atlanta, GA (Hybrid)
 
About the Opportunity
Are you a creative and highly organized individual with a passion for driving impactful marketing initiatives? We are partnering with a leading organization to hire a&nbsp;Brand Marketing Coordinator&nbsp;in Atlanta, GA. In this role, you will play a vital part in the coordination and execution of social media campaigns, email marketing, website updates, and other digital content projects. You'll collaborate with cross-functional teams to maintain timelines, ensure brand consistency, and help agents grow their business.
 
Qualifications
<ul>
<li>1–3 years of experience in marketing, content coordination, or related fields.</li>
<li>Proficient in social media platforms; experience with scheduling tools (e.g., Buffer) is a plus.</li>
<li>Familiarity with email marketing tools and CRMs.</li>
<li>Understanding of website CMS platforms (basic coding ability is a bonus).</li>
<li>Knowledge of Google Analytics and ability to interpret reporting data.</li>
<li>Experience with PPC campaign management (Google Ads, Meta Ads Manager) is helpful.</li>
<li>Canva or Adobe Creative Suite experience is an advantage.</li>
<li>Strong written and verbal communication skills.</li>
<li>Outstanding organizational and time management abilities.</li>
<li>Previous experience in real estate marketing or a service-driven industry is a plus, though not required.</li>
</ul>
Google Ad, Digital Marketing, Google Analytics, Google AdWords, Email Campaigns

<h3>Job Description</h3>
Job DescriptionWe are looking for an experienced Digital Marketing Specialist to join our team in Brea, California. As part of a long-term contract position, you will play a pivotal role in managing and optimizing digital marketing campaigns across various channels to drive engagement and achieve business goals. This is an exciting opportunity to contribute to impactful strategies while collaborating with cross-functional teams. Responsibilities: • Develop and execute paid social media campaigns across platforms such as Facebook, Instagram, and LinkedIn, ensuring optimal targeting and performance. • Create compelling ad copy and collaborate with designers to produce high-quality visuals and videos for digital campaigns. • Monitor campaign performance, analyze metrics, and adjust bidding strategies and budgets to maximize results. • Manage deliverability metrics for email campaigns, optimizing content to reduce bounce rates and improve inbox placement. • Update eCommerce product pages with accurate promotions, pricing, descriptions, and imagery to maintain a seamless online shopping experience. • Coordinate the creation of landing pages and promotional banners for specific campaigns and product launches. • Maintain campaign calendars and timelines, ensuring all deadlines are met and projects are executed efficiently. • Provide detailed reports on key performance metrics across all channels, offering insights and actionable recommendations. • Collaborate with internal teams and external vendors to ensure smooth execution of marketing initiatives.• Proven experience in managing paid social media advertising campaigns using platforms like Meta Ads Manager. • Strong analytical skills with proficiency in tools like HubSpot, Google Analytics, and Google Ads dashboards. • Hands-on expertise in Google AdWords and email campaign optimization. • Familiarity with eCommerce platforms and updating product pages. • Excellent communication and project management skills to coordinate with cross-functional teams. • Ability to create and refine ad copy that resonates with target audiences and drives engagement. • Experience tracking campaign performance and providing actionable insights. • Knowledge of digital marketing strategies and tools to support comprehensive campaigns.

<h3>Job Description</h3>
Job DescriptionSalary: $55,000-$75,000 
Position Summary
Kendall Partners is seeking a hands-on Digital Marketing Specialist to execute our digital presence and growth strategy for both Kendall Partners and Jeff Buys Your House (JBYH). This role requires a strategic individual who can blend a creative eye for detail with a data-driven approach to achieve measurable results based on factual information that can be tracked. The specialist will be responsible for implementing AI-enhanced SEO and AEO strategies, creating high-quality visual and written content, and managing all social media platforms to increase brand visibility, trust, and engagement across the Chicagoland area. This is an in-office position. The ideal candidate will have a deep understanding of modern marketing tools and a drive for execution to authentically communicate our companys mission and culture.
 
Key Responsibilities
<ul>
<li>Social Media &amp; Content Strategy: Develop and execute social media strategies and content calendars for all platforms for both Kendall Partners and JBYH, maintaining separate branding for each. This includes creating engaging content like photos, videos, infographics, shorts, and reels, as well as managing comments and documenting company culture at team events through photos and videos.</li>
<li>SEO &amp; Website Management: Develop and implement an SEO strategy for the JBYH and Kendall Partners websites. This includes creating and posting monthly blog posts optimized for AI and SEO searches, and updating the websites as needed. There is potential to help with the maintenance and brand management of the mykpdeals website.</li>
<li>Marketing &amp; Communications: Create consumer-facing marketing materials, such as web ads, billboards, flyers, and mailers. Collaborate on scripts and talking points for interviews, commercials, and social media content. Manage testimonial campaigns to collect and distribute video and print testimonials.</li>
<li>Performance Analysis &amp; Collaboration: Closely track and analyze key performance metrics. Work as a team member in the Marketing and Data Technology department and be comfortable collaborating on a data-driven strategy. In collaboration with the Marketing Specialist, ensure consistent branding across all materials. Stay up to date with digital marketing and social media trends and best practices.</li>
</ul>
 
Qualifications &amp; Skills
<ul>
<li>Proven track record in digital marketing with a strong background in content creation, social media, and SEO.</li>
<li>Experience with design tools like Adobe or Canva is preferred, along with a graphic design background.</li>
<li>Preference for experience in photography and videography, or a strong desire to learn.</li>
<li>Experience with web development platforms, specifically WordPress, is required.</li>
<li>Strong communication skills and experience with executing social media tactics and campaigns that show tangible results.</li>
<li>Knowledge of paid ad platforms (e.g., Google Ads, Meta Ads) and video editing and scriptwriting experience are all preferred.</li>
<li>Proficiency in Google Analytics, Google Search Console, SEO tools (e.g., SEMrush, Ahrefs), and AI-driven optimization platforms.</li>
<li>A passion for real estate, branding, and helping people through digital storytelling.</li>
</ul>
 
Working Conditions
<ul>
<li>Full-time, in-office role based in Yorkville, IL</li>
<li>Occasional need to lift/move office items (up to 25 lbs.)</li>
<li>Flexibility for early or late hours during company events or special projects</li>
</ul>

<h3>Job Description</h3>
Job DescriptionDescription&nbsp;We are seeking an experienced Digital Marketing Specialist (HYTE) with a strong background in SEO, performance marketing, content creation, and email/SMS marketing to join our Marketing team—gaming hardware and tech industry background is an ideal plus! The ideal candidate will have a proven ability to execute and optimize comprehensive digital marketing strategies that drive user acquisition, brand visibility, and revenue growth across multiple channels.&nbsp; This position is perfect for someone who is a strategic thinker and hands-on marketer, capable of driving digital marketing efforts across SEO, performance marketing, content, email, and SMS to achieve business growth goals.&nbsp; Key Responsibilities
<ul>
<li>Lead the strategy, execution, and optimization of paid digital campaigns across platforms such as Google, Facebook, Instagram, etc. to drive user acquisition, revenue, and brand awareness.</li>
<li>Oversee budget allocation, forecasting, and performance monitoring across paid channels to ensure efficient ad spend and achievement of performance targets.&nbsp;</li>
<li>Implement A/B testing frameworks to optimize ad copy, creative elements, targeting, and landing page performance to increase conversions and reduce cost-per-acquisition (CPA).&nbsp;</li>
<li>Analyze campaign data (CTR, conversion rates, ROI) and provide actionable insights to improve performance and identify scaling opportunities.&nbsp;</li>
<li>&nbsp;Develop and execute comprehensive SEO strategies including keyword research, on-page optimization, and technical SEO to improve organic search rankings and drive traffic growth.&nbsp;</li>
<li>Conduct SEO audits and implement technical fixes to enhance website performance, ensuring it aligns with search engine best practices.&nbsp;</li>
<li>Work with content and technical teams to ensure SEO-friendly content creation and website structure that maximizes visibility and engagement.&nbsp;</li>
<li>Monitor and report on SEO performance using tools such as Google Analytics and SEMrush, and adjust strategies to continuously improve rankings.</li>
<li>Collaborate with the creative and content teams to produce high-quality, SEO-optimized blog posts, landing pages, and marketing copy aligned with business objectives and audience needs.</li>
<li>Tailor content for different audience segments, ensuring a consistent and engaging brand voice across all marketing channels.&nbsp;</li>
<li>Manage and optimize email marketing campaigns, including the creation of email templates, segmentation strategies, and automation flows to improve engagement and conversion rates.</li>
<li>Develop and execute SMS marketing strategies that align with overall digital marketing efforts, targeting key audience segments to drive engagement and sales.&nbsp;</li>
<li>Create and manage newsletters for sales campaigns, product launches, and community announcements, ensuring alignment with business goals and audience engagement.&nbsp;</li>
<li>Implement personalization and A/B testing in email and SMS campaigns to enhance user experience and increase open and click-through rates.&nbsp;</li>
<li>Monitor performance metrics, such as deliverability, open rates, and conversions, and refine strategies based on data insights.&nbsp;</li>
<li>Ensure alignment of SEO, paid media, email, and SMS strategies to deliver cohesive, multi-channel marketing campaigns that enhance brand awareness and customer engagement.</li>
<li>Coordinate with cross-functional teams (creative, product, and technical) to execute marketing strategies that align with broader business objectives.&nbsp;</li>
</ul>
 Skills Knowledge and Expertise
<ul>
<li>Bachelors degree in Business Administration, Marketing, or related concentrations is required.</li>
<li>Up-to-date knowledge or Digital Marketing campaign background in PC Component, PC Gaming, and/or Gaming Peripheral industry a major plus.</li>
<li>3+ years of proven experience in digital marketing with a focus on SEO performance marketing, content creation, and email/SMS marketing.&nbsp;</li>
<li>Proficiency in managing paid digital campaigns, including knowledge of campaign staging, creative coordination, pacing, and optimization.&nbsp;</li>
<li>In-depth knowledge of SEO best practices and tools such as Google Analytics, SEMrush, or Ahrefs.&nbsp;</li>
<li>Strong content creation skills, with the ability to develop compelling, audience-specific copy for various digital channels.&nbsp;</li>
<li>Experience in managing and optimizing email and SMS marketing campaigns, including segmentation, automation, and A/B testing.&nbsp;</li>
<li>Experience in newsletter creation and management for key marketing initiatives such as product launches, sales campaigns, and community announcements.&nbsp;</li>
<li>Experience with analytics reporting, including performance tracking and presenting insights for data-driven decision-making.&nbsp;</li>
<li>Strong analytical skills with the ability to interpret data and provide actionable insights for continuous improvement.&nbsp;</li>
<li>Excellent communication and collaboration skills, with experience working in a fast-paced environment across cross-functional teams.&nbsp;</li>
<li>Ability to stay up-to-date on industry trends and platform updates, proactively identifying opportunities for scaling and optimizing marketing efforts.&nbsp;</li>
<li>If hired, must provide proof of full vaccination on start date, unless prohibited by federal, state, or local law. Full vaccination means receiving the second dose in a two-dose series (i.e. Pfizer, Moderna), or a single-dose vaccine (i.e J&amp;J). Examples of proof of full vaccination include an original, photocopied, or digitally completed vaccination card that includes name, type of vaccine provided, and date of last dose administered.</li>
</ul>
 Benefits
<ul>
<li>Medical, Dental, Vision Insurance.</li>
<li>PCP &amp; Specialist Office Visit Reimbursements.</li>
<li>Basic Life Insurance.</li>
<li>PTO &amp; Sick Leave Days.</li>
<li>Paid Holidays.</li>
<li>Day Off to Celebrate Your Birthday.</li>
<li>401K &amp; Employer Match.</li>
</ul>

<h3>Job Description</h3>
Job Description
Entry Level Digital Marketing Specialist - Customer Service Representative
Akron Driving Academy is hiring an entry level Digital&nbsp;Marketing Specialist - Customer Service Representative
The ideal candidate will possess:
<ul>
<li>A customer first mindset</li>
<li>Be able to communicate both by phone and on online platform</li>
<li>Will work as part of our on site sales team</li>
</ul>
They will be responsible for:
<ul>
<li>Optimizing our marketing campaigns across both digital and traditional channels</li>
<li>They will manage and grow our cross platform social media presence</li>
</ul>
Should possess experience with:
<ul>
<li>Content creation</li>
<li>Community engagement</li>
<li>Corporate Branding</li>
</ul>
The ideal candidate will possess:
<ul>
<li>A strong sense of urgency and be able to work both independently online and in the office with students</li>
<li>This position reports directly to our School Director and includes sales, marketing and customer service responsibilities</li>
<li>Familiarity with marketing automation platforms, design, editing, and content tools is strongly preferred</li>
<li>The candidate should be able to track and analyze engagement data and serve as a representative at trade shows and events as required</li>
</ul>
Experience in:
<ul>
<li>Communications</li>
<li>Marketing</li>
<li>Brand Management</li>
<li>Media Production is required</li>
</ul>
Applicants with 2-3 years of related experience in any of the above fields are preferred.
Company DescriptionGet on the Road to Freedom with Driving Academy! We offer comprehensive training to candidates who wish to obtain Class A or B Commercial Driver Licenses. We train truck as well as bus students to operate commercial vehicles successfully, safely and professionally, allowing them the opportunity to embark on a new, productive and potentially lucrative career in the transportation industry. Our class schedules are flexible, allowing students to maintain employment while in training to Get on the Road to Freedom! Join our team now and help shape the future of the transportation industry! 
<h3>Company Description</h3>
Get on the Road to Freedom with Driving Academy!\r\n\r\nWe offer comprehensive training to candidates who wish to obtain Class A or B Commercial Driver Licenses. We train truck as well as bus students to operate commercial vehicles successfully, safely and professionally, allowing them the opportunity to embark on a new, productive and potentially lucrative career in the transportation industry. \r\n\r\nOur class schedules are flexible, allowing students to maintain employment while in training to Get on the Road to Freedom!\r\n\r\nJoin our team now and help shape the future of the transportation industry!

<h3>Job Description</h3>
Job Description Transit Marketing Intern Starting Pay: $14.20/hour &nbsp;Position Summary: Join the Fredericksburg Regional Transit team as a Marketing Intern. Support our marketing and communication initiatives while gaining valuable experience in a dynamic environment. Essential Job Functions:
<ul>
<li>Assist in implementing communication strategies, programs, plans, and campaigns.</li>
<li>Help create department materials and literature, including an employee newsletter.</li>
<li>Support the execution of Fredericksburg Regional Transit’s Marketing Plan.</li>
<li>Manage customer signage inventory, including design and placement at stops and on buses.</li>
<li>Assist in content and layout management of transit web pages.</li>
<li>Implement social media strategies and develop content for platforms like Facebook and Twitter.</li>
<li>Collaborate on public timetables and schedules; distribute printed materials and update displays in the community.</li>
<li>Aid department staff with daily operations and projects, including service promotions and electronic media.</li>
<li>Create publication materials such as brochures, fact sheets, and other necessary documents.</li>
<li>Support content management of the transit intranet page in line with internal branding and messaging.</li>
<li>Handle day-to-day customer communications, including alert postings.</li>
<li>Maintain a personal calendar of projects, events, and activities.</li>
<li>Perform other duties as assigned.</li>
</ul>
Minimum Requirements:
<ul>
<li>Current enrollment in a college or university with a focus on marketing, communications, or related fields.</li>
<li>High school diploma or equivalent.</li>
<li>Proficiency in Microsoft Office Suite.</li>
</ul>
General Aptitudes and Physical Demands:
<ul>
<li>Ability to perform all essential job functions unaided or with reasonable accommodation as needed.</li>
</ul>
While the position is open until filled, completed City applications and resumes should be submitted before 4:00pm on September 29, 2025. Come be part of a knowledgeable and amazing work team committed to excellence in serving a thriving and growing community and the commitment to&nbsp;City’s Core Values.&nbsp;&nbsp;The City is a member of the Virginia Retirement System and offers competitive health,&nbsp;dental and vision insurance as well as generous vacation/sick leave benefits and 13 paid holidays a year.&nbsp; The City of Fredericksburg provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.​City of Fredericksburg Human Resources Department 715 Princess Anne Street, Room 209 Fredericksburg, VA&nbsp; 22401 <a href="mailto:FXBGhire@fredericksburgva.gov" target="_blank">FXBGhire@fredericksburgva.gov</a> &nbsp;
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l4in4Orvw9

Transit Marketing Intern

<h3>Job Description</h3>
Job Description
Thank you for your interest in Paytronix! Please note that all correspondence with Paytronix employees will come from either an @paytronix.com or @theaccessgroup.com domain.
Paytronix is a cloud-based digital guest engagement platform for the hospitality industry. Our innovative, unified platform provides loyalty programs, online ordering, gift cards, branded mobile applications, and strategic insights to more than 1,800 leading restaurant and convenience store brands. Our valued clients leverage the power of Paytronix across 50,000 sites globally to create seamless, personalized, and brand-authentic experiences that foster lasting relationships with their customers. For more than 20 years, Paytronix has been a trusted partner helping brands maximize the lifetime value of their guests and grow more profitable businesses. For more information, visit <a href="http://www.paytronix.com" target="_blank">www.paytronix.com</a>.
SHR is a Houston-based leader in hospitality technology, which provides an AI-powered suite of integrated applications designed to help hotels—and increasingly casinos—maximize revenue, streamline operations, and deliver exceptional guest experiences. Founded in 2012, the company brings over a decade of innovation to the commercial operations within the hotel sector. 
Job Overview: SHR is seeking a motivated and detail-oriented Product Marketing Specialist to join our dynamic marketing team. You will craft compelling messaging and content for our strategic products and launch new solutions. Working in conjunction with the Product Management, Marketing, Sales and Customer Success teams, you will develop innovative marketing collateral and sales tools for product positioning, competitive intelligence assets, sales enablement, and product GTM while supporting best in class value proposition creation. This is an excellent opportunity for someone looking to start their career in product marketing and gain hands-on experience in a fast-paced environment. 
The kind of stuff you'll be doing:
<ul>
<li>Sales Enablement: Assist with developing and delivering the value proposition of the products to the marketing and sales teams and develop collateral and sales tools that support the selling process of our strategic products. </li>
</ul>
<ul>
<li>Competitive Intelligence and Market Research: Assist in conducting market research to identify customer needs and market trends, champion the voice of the customer, and bolster our competitive intelligence. </li>
</ul>
<ul>
<li>Messaging and Value Proposition Development: Assist with creating go-to-market strategies and value propositions for new features, functionality and products. </li>
</ul>
<ul>
<li>Strategic Project Support: Support Product Marketing Manager with various strategic initiatives and projects. </li>
</ul>
<ul>
<li>Content Creation: Support the creation of marketing materials, including product brochures, presentations, and digital content, including videos, to effectively communicate product features and benefits. </li>
</ul>
<ul>
<li>Campaign Support: Collaborate with the marketing team to develop and execute product launch campaigns, promotional activities, and sales enablement tools. </li>
</ul>
<ul>
<li>Cross-Functional Collaboration: Work closely with product management, sales, and customer support teams to ensure cohesive messaging and branding across all channels. </li>
</ul>
<ul>
<li>RFP and Proposal Writing: Help to coordinate and respond to Requests for Proposals (RFPs) that we receive from prospective clients. </li>
</ul>
The kind of Skills/Experience you'll need:
<ul>
<li>Strong written and verbal communication skills. </li>
</ul>
<ul>
<li>Detail-oriented with strong organizational skills and the ability to manage multiple tasks simultaneously. </li>
</ul>
<ul>
<li>A proactive attitude and a willingness to learn in a fast-paced environment. </li>
</ul>
<ul>
<li>Self-motivated and willing to take initiative. </li>
</ul>
<ul>
<li>Open to new ideas and continual improvement, but also comfortable negotiating the best way forward within a culture still learning how best to use product marketing to its best advantage. </li>
</ul>
Preferred Qualifications:
<ul>
<li>2-4 years of work experience in product marketing is required. </li>
</ul>
<ul>
<li>Understanding of goal and KPI attainment. </li>
</ul>
<ul>
<li>Familiarity with digital marketing concepts and analytics. </li>
</ul>
<ul>
<li>Familiarity with marketing tools (e.g., CRM software). </li>
</ul>
<ul>
<li>Basic understanding of marketing principles and strategies. </li>
</ul>
<ul>
<li>Bachelor's degree in Marketing, Business, Communications, or a related field. </li>
<li>Experience drafting and responding to RFPs. </li>
</ul>
Salary range: $75k-$85k 
Benefits:
At Paytronix, we offer a wide variety of benefits aimed at allowing our employees to prioritize their well-being, and be their best selves:
Retirement:
<ul>
<li>Paytronix allows employees to contribute to their 401k through Fidelity. The company plan matches 100% of the first 5% of an employee's contribution based on individual salary.</li>
</ul>
Medical:
<ul>
<li>Paytronix offers medical and dental benefits through Blue Cross Blue Shield, and vision insurance through EyeMed.</li>
</ul>
<ul>
<li>Paytronix offers plans to contribute to Health Savings Accounts (HSA).</li>
</ul>
Personal:
<ul>
<li>Employees that are expecting receive a generous Parental Leave offering.</li>
<li>Paytronix offers company-paid Short-term and Long-term Disability, and Life Insurances.</li>
<li>Accrued PTO (Paid Time Off), off during public holidays, and "floating" holidays.</li>
</ul>
Voluntary benefits include: 
<ul>
<li>Protection from identity theft.</li>
<li>Legal coverage for matters including, but not limited to: home and real estate, estate planning, and elder care.</li>
</ul>

Product Marketing Specialist

<h3>Job Description</h3>
Job Description
Robert Half's marketing &amp; creative client is looking for a Digital Marketing Coordinator for a 3-6+ month contract in the Greater Boston area. This is a hybrid, 40-hour-per-week opportunity; candidates must be willing and able to work onsite 2 days per week. The Digital Marketing Coordinator will play a pivotal role in developing and executing digital marketing strategies to promote consumer and trade engagement for specialty brands.
 
Key Responsibilities:
<ul>
<li>Develop and execute digital marketing campaigns across paid media, social, and organic platforms</li>
<li>Track and manage budgets</li>
<li>Monitor campaign performance</li>
<li>Manage and maintain U.S. product listings</li>
<li>Lead social media strategies to grow brand presence and engagement</li>
<li>Oversee email marketing campaigns</li>
<li>Support digital trade marketing programs and product launches</li>
<li>Leverage Salesforce tools to enhance program execution and reporting</li>
</ul>
 
<ul>
<li>Degree in marketing, communications, or a related field</li>
<li>Previous experience in a retail or eCommerce industry a plus</li>
<li>2+ years of experience in digital marketing and campaign management</li>
<li>Experience in social media, email marketing, and promotional strategy</li>
<li>Familiarity with Salesforce Marketing Cloud or similar CRM tools strongly preferred</li>
<li>Familiarity with Hootsuite or similar tools</li>
<li>Strong organizational and project management skills</li>
<li>Analytical mindset with the ability to provide actionable insights</li>
<li>Self-starter with excellent communication and collaboration skills</li>
</ul>

Digital Marketing Coordinator

<h3>Job Description</h3>
Job Description
Marketing Specialist with 3-5+ years of relevant experience needed for a full-time, fully onsite position with our client in Western Massachusetts. Salary is 65-75K with some flex to 80K for the right skillset and experience. Must have B2B experience and ideally B2B services experience. Must be skilled in Google Analytics and have experience using a CRM. Looking for someone who understands value propositions and being able to tell an organization’s story.

The Marketing Specialist supports the development and execution of marketing strategies and campaigns to increase brand visibility and promote organizational services. This role focuses on product positioning, campaign management, sales enablement, and storytelling to drive engagement and business outcomes. This position is ideal for a creative and organized marketer with strong communication and analytical abilities, who thrives in a fast-paced, collaborative environment.
Key Responsibilities:
<ul>
<li>Product Positioning:&nbsp;Craft effective product messaging and marketing collateral, including launch plans and promotional materials, to appeal to target audiences.</li>
<li>Campaign Management:&nbsp;Plan and execute marketing campaigns based on competitor analysis and market trends, ensuring timely delivery and cross-team alignment.</li>
<li>Sales Enablement:&nbsp;Maintain and update sales tools such as presentations and sales kits, empowering the sales team to communicate product benefits effectively.</li>
<li>Storytelling:&nbsp;Collaborate with internal teams to understand and articulate value propositions, creating engaging materials that reflect customer needs and preferences.</li>
<li>Performance Analysis:&nbsp;Monitor campaign performance, analyze data, and use insights to optimize strategies and improve outcomes. Provide timely performance reports.</li>
<li>Trade Shows &amp; Events:&nbsp;Support sales initiatives by promoting and participating in events, trade shows, and user meetings.</li>
</ul>
<ul>
<li>Education:&nbsp;Bachelor’s degree in Marketing, Business, or a related field.</li>
<li>Experience:&nbsp;3–5+ years of marketing experience, including campaign creation, execution, and performance analysis.</li>
<li>Communication:&nbsp;Exceptional written and verbal communication skills, with experience crafting promotional materials (e.g., web copy, newsletters).</li>
<li>Analytical Skills:&nbsp;Strong ability to interpret market data and customer insights to make informed decisions.</li>
<li>Project Management:&nbsp;Proven ability to multitask and work collaboratively in a team environment.</li>
<li>Technical Skills:&nbsp;Proficiency in MS Office Suite, website design/management, and tools like Google Analytics or equivalent.</li>
</ul>

162,226 Marketing Jobs