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International Marketing Content & League Initiative Specialist

companyNBA Properties, Inc.
locationNew York, NY 10022, USA
PublishedPublished: 2/25/2023
Full Time

International Marketing Content & League Initiative Specialist for NBA Properties, Inc. (NY, NY) Monitor & forecast mktg & sales trends. Measure the effectiveness of mktg programs & strategies. Dvlp strategic mktg & communication plans to successfully align & clarify brand objectives & departmental goals. Min Reqs: Bach deg or foreign equiv in Bus Admin, Fin, Mktg or rel field. Must have at least 2 yrs of exp working for a prof'l team or prof'l sports league executing mktng strategies for major campaigns, incl sponsorship integration, team activations, & brand mgmt. Must have at least 2 yrs of exp: conceptualizing & creating written & graphic content for distribution through all digital & social media platforms; collaborating w/ different bus units to execute sponsorship activations; performing mktg analysis; & conducting macroecon research & customer segmentation analyses. Approx 5-10% of travel reqd - travel to global games & All Star games. Destination & frequency not predictable. Telecommuting permitted. Salary Range:

$105,000/YR-$130,000/YR.To apply, send resume to jobs@nba.com

(Ref: MY)

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