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Demand Generation Specialist (Remote)

locationFremont, CA 94537, USA
PublishedPublished: 5/18/2023
Full Time
Location: RemoteJob Type: ContractCompensation Range: $87 - 88 per hourOur software client is looking for a skilled and motivated Demand Generation Specialist to help drive end-to-end campaigns and increase demand for their bundle of products!In this role you will build and execute the B2B demand generation strategy while working alongside various internal divisions.
The ideal candidate has extraordinary program management and communication skills and a consistent track record of working across sales, marketing and technology teams. Responsibilities:Manage macro and micro segmentation to deliver more targeted and relevant messaging to improve engagement and conversion.Partner closely with fellow demand generation experts and product marketers to ensure proper messaging, timing and execution of marketing programs and campaigns across email, web personalization, advertising, content syndication, and other paid and organic channels.Understand company's products and customer journeys and how to successfully market and engage their key targets and personas.Expand the distribution footprint beyond owned channels like blog, email, and social through testing and experimentation.Measure, analyze, and report campaign performance and deliver weekly campaign performance briefs to marketing and sales leadership.Leverage marketing automation tools and related technology integrations to increase demand.

Experience level: ExperiencedEducation: Bachelors5+ years of experience in B2B demand generation.Extensive experience implementing enterprise programs and processes.Understanding and experience working with high touch sales motions.Comprehensive understanding of enterprise lead generation standard methodologies and industry trends.A passion for metrics.JOBID: 1010395#LI-CELLA#LI-MR1#LI-REMOTE#PLEqual Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.At Cella, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants.
If you require a reasonable accommodation to make your application or interview experience a great one, please contact offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc.
In addition, Randstad offers a comprehensive benefits package, including health, an incentive and recognition program, and 401K contribution (all benefits are based on eligibility).
Qualified applicants in San Francisco with criminal histories will be considered for employment in accordance with the San Francisco Fair Chance Ordinance.We will consider for employment all qualified Applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance.
For certain assignments, Covid-19 vaccination and/or testing may be required by Cella's client or applicable federal mandate, subject to approved medical or religious accommodations.
Carefully review the job posting for details on vaccine/testing requirements or ask your Cella representative for more information.
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