Job Description
Job DescriptionSalary:
About Index Engines
Index Engines is a leader in cyber resiliency, enabling organizations to trust, recover, and rely on their data, no matter the threat. Our flagship solution, CyberSense, delivers 99.99% accuracy in detecting corruption, helping minimize the impact of a ransomware attack. We partner with industry leaders like Dell Technologies, IBM, Infinidat/Lenovo, and Hitachi Vantara to provide integrate, AI-powered cyber recovery across both primary and backup storage environments.
The Role
Were looking for an experienced and driven VP of Marketing and Demand Generation professional to lead the marketing team and provide strategic marketing programs that generate pipeline, expand our reach, and convert high-value accounts. This role is critical to marketing and branding our products with a key focus on demand generation to accelerate our growth and focus heavily on integrated campaigns, content mapping, event strategy, and optimizing the digital buyer journey for lead generation and conversion.
You will be responsible for managing the marketing team which currently consists of (2) product marketing leaders, (1) marketing director, (1) digital marketing manager, and (1) partner marketing enablement leader.
Core Responsibilities
Strategic Leadership
Develop and execute a comprehensive marketing strategy aligned with company goals and revenue targets.
Lead and mentor a high-performing marketing team across demand generation, product marketing, content, digital, and communications.
Collaborate with executive leadership to shape company positioning, go-to-market strategy, and customer experience.
Demand Generation & Growth
Own the marketing funnel and pipeline contribution, partnering closely with Sales and Inside Sales.
Drive multi-channel campaigns (digital, ABM, events, email, SEO/SEM, social) to generate qualified leads and accelerate deal velocity.
Optimize marketing automation, CRM, and analytics tools to measure and improve performance.
Product & Content Marketing
Lead product marketing efforts including messaging, positioning, competitive analysis, and sales enablement.
Oversee content strategy to support thought leadership, lead nurturing, and customer education.
Brand & Communications
Elevate the companys brand presence through PR, analyst relations, and strategic partnerships.
Ensure consistent brand messaging across all channels and customer touch points.
Customer Marketing
Develop programs to increase customer retention, advocacy, and expansion.
Leverage customer insights and feedback to inform product and marketing strategies
Qualifications
10+ years of progressive marketing leadership experience in B2B software.
Knowledge of enterprise storage and/or data protection market. Knowledge of AI technology.
Proven track record of building and scaling marketing teams and programs that drive revenue.
Deep understanding of the B2B buyer journey, sales cycles, and marketing technologies.
Strong analytical mindset with experience in data-driven decision-making.
Excellent communication, leadership, and cross-functional collaboration skills.
Bachelors degree in Marketing, Business, or related field (MBA preferred).
Why Index Engines?
This is your opportunity to lead marketing at a fast-growing AI-powered cybersecurity and resiliency innovator. Youll shape high-impact campaigns, launch game-changing integrations, and drive measurable growth in a critical market. Join us to make a real difference in how businesses defend and recover their data.
Power the Standard in Cyber Resiliency
Explore our solutions, case studies, and on-demand resources at indexengines.com, and apply now to be part of a team thats redefining whats possible in cyber recovery.