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Senior Analyst, Media Research

companyLATD Inc
locationBeverly, MA, USA
PublishedPublished: 6/14/2022
Full Time

The right candidate will possess: ·  A strong facility with quantitative reasoning is highly desirable, as is experience with one or more elements of the primary research process (design, fieldwork/logistics, and analysis). · Experience with survey programming, data collection, and field management · Experience with statistical analysis, SPSS, or similar statistical analysis software packages · Aptitude and interest in organizing and managing large data sets · The ability to multi-task efficiently and manage multiple projects simultaneouslyThis position offers many opportunities for growth and professional development. It is ideal for a candidate hoping to build their resume in a vibrant, cutting-edge company with an impressive client list in communications and technology (Paramount, NBCUniversal, Disney, Amazon, UNINTERRUPTED, etc.). 

Our Researcher’s core areas of responsibility will be: · Analyzing, interpreting, and visualizing research findings about our clients’ audiences, subscribers, users, and prospects. · Collaboratively developing study designs and working on assigned projects across their lifecycles –from study proposals and study design to reporting and client presentation. · Efficiently manage multiple projects tasked with writing questionnaires, designing reports, sending out fielding updates to vendors, or updating Latitude benchmarks/norms. · Contributing to Latitude initiatives like knowledge sharing, developing best practices, growing core competencies across teams, and fostering collaborative autonomy. · Other project-related tasks as assigned, including conducting background research, coordinating fieldwork, programming surveys, and communicating directly with study participants and clients

The ideal candidate would also have: · A four-year degree in the social sciences and at least 2 years of experience as a quantitative analyst in the market research field (experience with tech and/or media clients is desirable but not required; experience working on syndicated research would also be a plus). · High level of competency in Excel and PowerPoint. Working knowledge of Python and SQL is a bonus, but not required. · A strong interest in media research (audience intelligence, advertising effectiveness, programming strategy, multi-screen strategy, etc.) · An interest in design, data visualization, and content creation. 

Why work at Latitude: Collaborative autonomy - we generally work in small teams, with ample space for both smart consensus and independent decision-making. Outcomes over output - although there’s nothing wrong with traditional productivity or time spent, we emphasize applied intelligence and innovation that lead to broader success. Challenge and advancement - opportunities to improve, take on new roles, and even change course. We encourage and actively support everyone’s continued development. Learning environment - related to the point above, we encourage constant personal and professional learning and back that up with individualized education initiatives. Flexible hours & locations - work where you want and tailor your time to your life. We welcome remote locations and personalized schedules. Solid benefits - generous parental leave and abundant vacation time, along with top-notch health and dental insurance, 401k and more People, planet, profit—we aim to create consistent, ongoing value for all our stakeholders (staff, clients, audiences, suppliers, local and global community) while steadily growing revenue and net income in the near term and long term. All employment offers are contingent on the successful completion of a background check. 

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