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Regional Sales Account Manager

companyViking Engineering and Development
locationMinneapolis, MN, USA
PublishedPublished: 6/14/2022
Full Time

Job Description


The Regional Account Manager is responsible for maintaining positive relationships with prospective and current customers. The RAM will also be responsible for prospecting and closing sales leads to help generate revenue for Viking Engineering. They will be required to provide input on sales strategies within their current territory as well as Viking's overall corporate sales strategies. They will grow our customer sales base and help achieve budgeted revenues and margins and assist the Service Department on machine installs and service-related visits when required.

Sales personnel are also responsible for studying and understanding Viking Engineering products, competitive equipment, industry needs/requirements and assisting in developing territory forecasts. Sales is also responsible for data entry into CRM, generating requested reports when needed, arranging their travel schedule to include attending various trade shows, and filing timely expense reports.

Primary Responsibilities

  • Use best efforts to sell the company's products in the defined territory through direct customer contact, trade shows, advertising, campaigns, generating customer quotes and other similar activities
  • Visit and solicit current and prospective customers in the territory
  • Conducts follow-up calls to all customer contacts to make sure they are satisfied with all agreements reached during the sales approach
  • Develop strategic plans for sales opportunities with new and existing customers
  • Develop and maintain good business relationships with new and existing customers
  • Implement strategies to expand company's customer base
  • Achieve budgeted revenues and margins
  • Generate and present sales forecasts for territory
  • Assist the Company in investigating and resolving customer product complaints
  • Partner with Field Service and other departments to ensure the highest level of customer service
  • Work diligently with other internal stakeholders to increase sales and market share
  • Travel to customer sites to assist Service Techs with installs of machines when necessary


  1. Machine and Kit Sales
  2. Trade Shows
  3. Sales Calls and CRM Updates
  4. New and Existing Customer and Product Support
  5. Voice of Customer

Required Skills and Experience

  • Minimum two years' experience in capital equipment sales
  • Experience in pallet or wood industry is preferred
  • Technical knowledge of machine functions, both electrically and mechanically
  • Ability to travel frequently and to develop and maintain business relationships
  • Experience in generating and maintaining relationships with sales leads and CRM entry (lead management)
  • Excellent written and verbal communication skills
  • Self-motivated and well organized
  • Bachelor's degree or equivalent experience (preferred)

Preferred Software Experience

  • Dynamics 360 CRM lead management
  • Microsoft Office Suite - Word, Excel, PowerPoint, and Outlook

Supervisory Responsibilities

  • None

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

While performing the duties of this job, the employee is regularly required to talk or listen. The employee frequently is required to stand; walk; use hands to manipulate, handle, or feel; and reach with hands and arms. The employee may occasionally lift up to 25 pounds.

Position Type/Expected Hours of Work/Location

This is a full-time exempt position. Typical schedule is standard business hours with occasional hours on nights and weekends as business needs dictate.


Willing to travel for business, customer visits, trade shows & events (domestic & international).

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

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